AreaProfile

La Crosse, Wisconsin

Area Profile

51,356 residents. Public schools, jobs, income, housing cost, climate and natural-hazard risk for La Crosse, in La Crosse County.

65
Area Score
Top 33% of 2,944 published profiles

How we calculate this

How this area ranks
OpportunityTop 26% of 3,904 published cities68
Schools1678th of 2,668 published cities42
Growth2280th of 2,973 published cities34
Housing affordabilityTop 46% of 4,223 published cities83
Climate3910th of 4,223 published cities56
Physical resilienceTop 10% of 4,182 published cities92
AccessTop 29% of 4,226 published cities97
Economic stability3001st of 4,226 published cities48
The quick read

Unemployment is 3.7% and median household income $55,866, putting employment conditions in the middle range of published city profiles.

Natural-hazard exposure is lower than in most comparable published city profiles, placing La Crosse in the top 10% for physical resilience.

A major airport is 4 miles away, giving the area unusually direct access to the national air network.

At a glance

Population
51,356
2024 ACS 5-Year
Median household income
$55,866
Bottom 32% nationally
Density
2,366/sq mi
21.7 sq mi of land
Median age
30.5
2024 ACS 5-Year
County
La Crosse County
Wisconsin
Metro area
La Crosse-Onalaska, WI-MN
Nearest major airport
LSE
4 mi · La Crosse Rgnl
Median home value
$210,100
2024 ACS 5-Year

Jobs & opportunity

Unemployment of 3.7% is lower than 74% of the 3,904 measured US cities.

Employment grew 1.4% over the past year, to 27,441 employed residents.

35% of adults hold a four-year degree, higher than 76% of measured US cities.

MetricValueCompared with peersSource period
Median household income ±$3,428$55,866Bottom 32%2024 ACS 5-Year
Per capita income ±$1,937$34,439Top 48%2024 ACS 5-Year
Poverty rate21.4%Top 21%2024 ACS 5-Year
Average commute17.3 minBottom 10%2024 ACS 5-Year
Bachelor's degree or higher34.9%Top 24%2024 ACS 5-Year
Employment27,441Bottom 35%June 2026
Employment change (3 years)0.8%Top 36%June 2026
Employment change (year over year)1.4%Top 9%June 2026
Labor force28,491Bottom 35%June 2026
Labor force participation65.1%Top 34%2024 ACS 5-Year
Mean annual wage$62,770Bottom 25%2025 OEWS
Median annual wage$48,260Bottom 24%2025 OEWS
Unemployment change (year over year)0.5%Top 29%June 2026
Unemployment rate3.7%Bottom 26%June 2026
Unemployment rate
2021/062022/032022/122023/092024/062025/032025/102026/064.31.9
Monthly unemployment rate from the Bureau of Labor Statistics, most recent value 3.7% in June 2026. A break in the line is a month the Bureau of Labor Statistics did not publish for this area — it is left empty rather than estimated.
Median household income, successive ACS releases
202120222023202456k47k
Each point is a separate five-year estimate, most recently $55,866 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.
Largest occupations — La Crosse-Onalaska, WI-MN
OccupationPeople employedMedian annual wage
Registered Nurses2,920$98,370
Retail Salespersons2,290$34,090
Home Health and Personal Care Aides2,130$37,140
Heavy and Tractor-Trailer Truck Drivers2,100$60,300
Cashiers2,020$30,900
Fast Food and Counter Workers1,960$28,280

Occupational employment and wages are published for metropolitan areas rather than for individual cities or ZIP areas, so these describe the wider labor market this location sits in. 2025 OEWS, U.S. Bureau of Labor Statistics.

31% of students met the state standard in mathematics and 33% in reading, across the schools here that reported results.

There are 11.0 students for every full-time teacher, fewer than in most measured places.

Public schools
18
2024-25 school year
Students per teacher
11.0
across all schools here
Math proficiency
31.0%
Bottom 26% in Wisconsin
Reading proficiency
33.4%
Bottom 32% in Wisconsin
SchoolDistrictStudentsPer teacherMathReading
Central HighLa Crosse School District96913.1
Logan HighLa Crosse School District72911.6
Longfellow MiddleLa Crosse School District63110.322%37%
Logan MiddleLa Crosse School District4249.022%32%
Southern Bluffs ElementaryLa Crosse School District33312.845%41%
Spence ElementaryLa Crosse School District32911.838%33%
Emerson ElementaryLa Crosse School District31712.742%38%
Summit Environmental SchoolLa Crosse School District29511.326%33%
State Road ElementaryLa Crosse School District28412.346%38%
North Woods International SchoolLa Crosse School District2559.428%34%
Northside ElementaryLa Crosse School District2377.413%15%
Hintgen ElementaryLa Crosse School District2107.826%18%

48.0% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with rather than how the schools perform, which is why AreaProfile shows it and does not score it.

Public schools only, from the NCES Common Core of Data. Schools are placed by ZIP code, so this is which schools are in this place rather than which one a particular address is zoned for — district boundaries do not follow municipal ones, and enrollment zones change. Fully virtual schools are excluded: they enroll students from across the state while reporting one administrative address, and counting them here would describe a school population this place does not have. The assessment covers grades 3 through 8, so a high school shows no proficiency figure — a dash in those columns means the test was not given at that school, not that it performed badly. Proficiency is measured against Wisconsin’s own standard, so it compares cleanly within the state and only broadly against other states; AreaProfile therefore ranks it within state. The directory is current, while the proficiency figures are from the last school year with national coverage before the pandemic interrupted testing.

Housing & affordability

How it’s calculated →

Median rent of $1,010 takes 22% of median household income, below the 30% threshold at which a household is considered cost-burdened.

A median home costs 3.8 times median household income here, above the historic benchmark of about three times income.

Rent as a share of income
21.7%
Below the 30% cost-burdened threshold
Home price to income
3.8×
median home value ÷ median income
Median gross rent
$1,010
2024 ACS 5-Year
Median home value
$210,100
2024 ACS 5-Year
MetricValueCompared with peersSource period
Home price to income3.76Top 31%2024 ACS 5-Year
Homeownership rate46.1%Bottom 7%2024 ACS 5-Year
Housing units ±46424,404Top 2%2024 ACS 5-Year
Median gross rent ±$39$1,010Top 47%2024 ACS 5-Year
Median home value ±$6,661$210,100Top 44%2024 ACS 5-Year
Rent as a share of income21.7%Top 31%2024 ACS 5-Year
Vacancy rate5.9%Bottom 33%2024 ACS 5-Year

Both affordability measures come from the same ACS release as the income they are compared with, so the comparison is like for like. They describe housing cost against local earnings and are not a cost-of-living index — transport, groceries, healthcare, insurance and taxes are not included, and a place can look affordable here and still be expensive to live in for reasons this does not capture.

Growth & development

How it’s calculated →
Development Momentum
34/ 100
Ranks 2280 of 2,973 published city profiles
Permitting is decreasing — 3 consecutive years, measured from 2020 to 2025.

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

Population has fallen 3% since 2020, reaching 51,049 in 2024.

Permit activity has fallen for 3 consecutive years.

New construction is predominantly single-family: only 0% of permitted units are in buildings of five or more homes.

At 0.3 permitted units per 1,000 residents, building activity is below the median for measured US cities.

Units permitted
15
12 months ending July 2026
Per 1,000 residents
0.3
Bottom 16% nationally
Year over year
+50%
vs the prior twelve months
Multifamily share
0.0%
units in 5+ unit buildings
Population, annual estimates
2020202120222023202453k51k
Census Population Estimates Program, July 1 of each year. These annual estimates are designed for year-over-year comparison, unlike the ACS five-year figure shown as this profile's population.
Housing units permitted per year
2020202120222023202420251049.0
Annual totals from the Census Building Permits Survey. Permitting in 2025 was lower than 2020 (−67%).

Weather & climate

5 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 85°F and January a low of 11°F.

Normal annual precipitation is 35.2 inches, including 46.3 inches of snow.

0°20°40°60°80°100°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station LA CROSSE MUNI AP, 4.0 miles from this location.
Precipitation
JFMAMJJASOND5.1"
Normal monthly precipitation, in inches.
MetricValueSource period
Annual precipitation35.2"1991-2020 Normals
Annual snowfall46.3"1991-2020 Normals
Average January low11°F1991-2020 Normals
Average July high85°F1991-2020 Normals
Comfortable months51991-2020 Normals
Seasonal temperature swing56°F1991-2020 Normals

Climate figures are thirty-year normals, not current conditions. They describe what a typical year looks like rather than what the weather is doing today.

Physical risk

92 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are tornado, hail and lightning.

HailElevated
TornadoModerate
LightningModerate

Low or minimal exposure: cold wave, landslide, heat wave, strong wind, inland flooding, winter weather, ice storm, drought, earthquake, wildfire.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. City values are the population-weighted mean of the counties the city overlaps, using AreaProfile place-to-county land-area weights. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

What this profile does not cover

Three things people look for are missing from every AreaProfile page, and each is missing for a reason rather than by oversight. The Area Score is calculated without them and the weighting is documented on the methodology page.

Crime
The FBI’s Crime Data Explorer is the only source with national coverage and a published method, and it requires an API key AreaProfile does not hold. Arrest counts, news volume and commercial “safety scores” are not substituted in the meantime. Reported crime is also easy to misread: agency participation varies year to year, and a city that draws a large daytime workforce carries incidents its residents did not generate.
Taxes
No tax dataset has met the source admission test for coverage, transparent methodology and update cadence. Nothing here is individualized tax advice.
Full cost of living
No public source publishes one with national coverage and a documented method. Housing affordability above is computed from published rent, price and income, and excludes transport, groceries, healthcare, insurance and taxes — commuting cost in particular tends to offset suburban housing savings.

Access

3 major airports lie within 100 miles, the nearest 4 miles away.

AirportCodeDistanceLongest runway
La Crosse RgnlLSE4 mi8,742 ft
Rochester IntlRST64 mi9,034 ft
Chippewa Valley RgnlEAU73 mi8,101 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
65
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Other cities in La Crosse-Onalaska, WI-MN

Same metropolitan area, measured the same way
CityCountyPopulationArea ScoreCompare
OnalaskaLa Crosse County19,34876vs La Crosse
HolmenLa Crosse County11,37279vs La Crosse

Every city here is measured on the same scale from the same source releases, so the comparison is like for like. A higher Area Score reflects AreaProfile’s standardized weighting rather than a judgment about which is the better place to live.

Data & methodology

Used forSourceSource periodUpdated
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle28-day NASR cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)Periodic dataset versions (v1.20.0 current)
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 NormalsEvery ten years (next release follows the 2001–2030 period)
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
June 2026Monthly
JobsU.S. Bureau of Labor Statistics
Occupational Employment and Wage Statistics
2025 OEWSAnnual (spring release)
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimateAnnual (vintage released each spring)
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026Monthly, roughly three weeks after the reference month
Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-YearAnnual (5-year estimates released each December)
schoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2019-20 school year; 2024-25 school yearDirectory annually; assessment results as EDFacts releases them

Profile recalculated August 30, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology or browse every source.

ZIP codes in La Crosse

2 published ZIP profiles
ZIPPopulationMedian household incomeArea Score
5460150,397$61,63967
5460313,738$52,01263