71753 — Magnolia, Arkansas

Area Profile

Income, jobs, climate, physical risk and development data for ZIP code 71753. Its median household income runs 10% below Magnolia as a whole, which is why this ZIP carries a profile of its own.

46out of 100
Area Score
Bottom 12% of 3,113 profiles measured

How we calculate this

How this area ranks

Data updated · 12 sources
Opportunity2,965th of 3,116 ZIP areas measured25
Schools2,207th of 3,047 ZIP areas measured33
Growth2,442nd of 3,124 ZIP areas measured35
Housing affordabilityTop 7% of 3,112 ZIP areas measured84
Climate1,639th of 3,127 ZIP areas measured70
Physical resilience1,759th of 3,127 ZIP areas measured51
Access2,978th of 3,127 ZIP areas measured55
Economic stability2,954th of 3,127 ZIP areas measured20
The quick read

Employment conditions sit below most comparable ZIP areas measured: unemployment is 5.6% and the Opportunity signal places 71753 in the bottom 5%. The unemployment rate is published for Magnolia, AR, which contains 71753, rather than for 71753 alone.

In the public schools here, 37% of students met the state standard in mathematics, with 13.4 students for every teacher.

Residential permitting has slowed: 12 units authorized over the past twelve months, 40% below the prior year. The permit count and 1 other measure here are published for Magnolia, AR, which contains 71753, rather than for 71753 alone.

These sentences are written by fixed rules from the measurements below — a statement appears because a number crossed a stated threshold, and the values behind it are stored with it. No figure anywhere on this site is invented, estimated or inferred to fill a gap. How this works.

At a glance

Population
15,474
2024 ACS 5-Year
Median household income
$50,504
Bottom 15% nationally
Density
50/sq mi
311.1 sq mi of land
Median age
32.0
2024 ACS 5-Year
City
Magnolia
Arkansas
Micro area
Nearest major airport
SHV
65 mi · Shreveport Rgnl
Median home value
$167,900
2024 ACS 5-Year

Jobs & opportunity

Unemployment across Magnolia, AR, which contains 71753, is 5.6% — higher than in all but 13% of the 3,127 measured US ZIP areas.

Employment across Magnolia, AR, which contains 71753, fell 3.2% over the past year, to 8,124 employed residents.

Median household income of $50,504 is lower than in 85% of measured US ZIP areas.

MetricValueCompared nationallySource period
Income of new arrivalsColumbia County, AR’s figurefiling years 2022–2023$44,5583rd percentileof 2,996filing years 2022–2023
Income of those who leftColumbia County, AR’s figurefiling years 2022–2023$49,5958th percentileof 2,996filing years 2022–2023
Median household income ±$10,9012024 ACS 5-Year$50,504Bottom 15%of 31,0492024 ACS 5-Year
Per capita income ±$3,0552024 ACS 5-Year$26,416Bottom 16%of 32,8222024 ACS 5-Year
Poverty rate ±4%2024 ACS 5-Year20.9%Bottom 16%of 32,8462024 ACS 5-Year
Average commute ±2.4 min2024 ACS 5-Year20.2 minTop 14%of 32,8872024 ACS 5-Year
Bachelor's degree or higher ±4%2024 ACS 5-Year21.9%Bottom 46%of 33,1932024 ACS 5-Year
Drove alone to work ±6%2024 ACS 5-Year77.4%56th percentileof 32,7982024 ACS 5-Year
EmploymentMagnolia, AR’s figureJuly 20268,124Bottom 1%of 3,127July 2026
Employment change (3 years)Magnolia, AR’s figureJuly 2026+0.8%Top 37%of 3,127July 2026
Employment change (year over year)Magnolia, AR’s figureJuly 2026−3.2%Bottom 7%of 3,127July 2026
Labor forceMagnolia, AR’s figureJuly 20268,6021st percentileof 3,127July 2026
Labor force participation ±4%2024 ACS 5-Year71.0%Bottom 26%of 32,8832024 ACS 5-Year
Public transit to work ±0.6%2024 ACS 5-Year0.6%74th percentileof 32,7982024 ACS 5-Year
Unemployment change (year over year)Magnolia, AR’s figureJuly 2026−0.2%Top 45%of 3,127July 2026
Unemployment rateMagnolia, AR’s figureJuly 20265.6%Bottom 13%of 3,127July 2026
Worked from home ±3%2024 ACS 5-Year7.0%35th percentileof 32,7982024 ACS 5-Year

Median household income, successive ACS releases

202120222023202451k39k
Each point is a separate five-year estimate, most recently $50,504 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.

The Bureau of Labor Statistics does not publish labor-force data for ZIP areas. This is the figure for Magnolia, AR, the city containing this ZIP code.

37% of students met the state standard in mathematics and 34% in reading, across the schools here that reported results.

There are 13.4 students for every full-time teacher across 4 public schools, fewer than in most measured places.

Public schools
5
2024-25 school year
Students per teacher
13.4
across 4 of them
Math proficiency
36.9%
Bottom 25% in Arkansas
Reading proficiency
33.8%
Bottom 15% in Arkansas
All 5 public schools on record, largest first.
SchoolDistrictStudentsPer teacherMathReading
Magnolia High SchoolMAGNOLIA SCHOOL DISTRICT79711.617%27%
East Side Elementary SchoolMAGNOLIA SCHOOL DISTRICT57017.857%32%
Central Elementary SchoolMAGNOLIA SCHOOL DISTRICT52716.546%41%
Magnolia Middle SchoolMAGNOLIA SCHOOL DISTRICT49210.936%39%
Walker Pre-K CenterMAGNOLIA SCHOOL DISTRICT119———

98.2% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with, not how the schools perform, so it is shown and not scored.

Public schools only, from the NCES Common Core of Data, placed by ZIP code — which schools are in this place, not which one a particular address is zoned for. A dash in a proficiency column is a gap in the federal file, not a bad result. Proficiency is measured against Arkansas’s own standard, so it is ranked within state. How to read school figures.

The Federal Housing Finance Agency’s house price index for the non-metropolitan parts of Arkansas is up 45% over five years, and up 4.0% over the last year. It follows repeat sales of the same homes, so it measures price change rather than which homes happened to sell.

Homeowners here who pay a tax bill pay a median of $856 a year in real estate taxes, about 0.51% of the median home value.

HUD’s Fair Market Rent for a two-bedroom, set near the 40th percentile of recent new leases, is $903, some 42% above the $637 tenants already here pay.

At HUD’s Fair Market Rent of $903 a month for a two-bedroom, keeping rent to 30% of income takes a household income of about $36,100 a year, about 71% of the median household income here of $50,504.

The typical renter household here spends 25% of its income on rent, below the 30% threshold at which a household is considered cost-burdened. Median gross rent runs $637 a month.

A median home at $167,900 costs 2.6 times the median income of its owner-occupied households, $64,037, close to the historic benchmark for an affordable market.

Rent as a share of income
25.0%
Below the 30% cost-burdened threshold
Home price to income
2.6×
median home value ÷ owner household income
Market rent, two bedroom
$903
what a new lease costs · FY2026
Median gross rent
$637
what tenants now pay · 2024 ACS 5-Year
Median home value
$167,900
2024 ACS 5-Year

The figures above are measured against 71753’s median household income of $50,504, which describes the place rather than you. Enter your own and the ratio is recomputed against it. It stays in this browser.

MetricValueCompared nationallySource period
Home price change (1 year)the non-metropolitan parts of Arkansas’s figure2026 Q2+4.0%67th percentileof 3,0712026 Q2
Home price change (5 years)the non-metropolitan parts of Arkansas’s figure2026 Q2+45.2%58th percentileof 3,0712026 Q2
Home price change (10 years)the non-metropolitan parts of Arkansas’s figure2026 Q2+77.1%21st percentileof 3,0712026 Q2
Home price to income ±0.42024 ACS 5-Year2.6Top 47%of 29,2752024 ACS 5-Year
Homeownership rate ±4%2024 ACS 5-Year65.0%21st percentileof 32,7502024 ACS 5-Year
Housing units ±3702024 ACS 5-Year7,30878th percentileof 33,4602024 ACS 5-Year
Market rent, one bedroomFY2026$688Top 1%of 3,031FY2026
Market rent, three bedroomFY2026$1,191Top 3%of 3,031FY2026
Market rent, two bedroomFY2026$903Top 2%of 3,031FY2026
Median gross rent ±$632024 ACS 5-Year$637Top 8%of 26,3962024 ACS 5-Year
Median home value ±$12,5362024 ACS 5-Year$167,90034th percentileof 30,8122024 ACS 5-Year
Median property taxes ±$892024 ACS 5-Year$85615th percentileof 28,9352024 ACS 5-Year
Owner household income ±$7,1522024 ACS 5-Year$64,037Bottom 22%of 29,8022024 ACS 5-Year
Property tax rate ±0.07%2024 ACS 5-Year0.51%14th percentileof 24,0992024 ACS 5-Year
Rent as a share of income ±3%2024 ACS 5-Year25.0%Top 32%of 26,2472024 ACS 5-Year
Seasonal and second homes ±2482024 ACS 5-Year64495th percentileof 33,7722024 ACS 5-Year
Second homes2024 ACS 5-Year8.8%80th percentileof 32,9612024 ACS 5-Year
Vacancy rate2024 ACS 5-Year13.9%80th percentileof 32,7882024 ACS 5-Year
Vacant housing units ±2752024 ACS 5-Year1,65995th percentileof 33,7722024 ACS 5-Year

These measures come from the same ACS release as the income they are compared with. They compare housing cost with local earnings only: transport, groceries, healthcare, insurance and taxes are not in them. How to read affordability, the two rent figures.

Development Momentum

35/ 100
Ranks 2,442 of 3,124 published ZIP profiles

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

New construction is predominantly single-family: of 12 units permitted over the past twelve months, none were in buildings of five or more homes. The multifamily share is published for Magnolia, AR, which contains 71753, rather than for 71753 alone.

At 1.1 permitted units per 1,000 residents, building activity is below the median for measured US ZIP areas. The permit rate is published for Magnolia, AR, which contains 71753, rather than for 71753 alone.

Units permitted
12
12 months ending July 2026
Per 1,000 residents
1.1
Bottom 25% nationally
Year over year
−40%
vs the prior twelve months
Multifamily share
0.0%
units in 5+ unit buildings

People moving in and out

Net migration
−0.4%
of residents, in a year
Arrivals from another state
53%
of people moving in
Income of arrivals
$44,558
average per tax return
Income of those who left
$49,595
average per tax return

Where newcomers came from

  1. Ouachita County, AR 54 people · 7.2% of arrivals
  2. Lafayette County, AR 49 people · 6.6% of arrivals
  3. Union County, AR 45 people · 6.0% of arrivals

Where people who left went

  1. Pulaski County, AR 73 people · 9.0% of departures
  2. Lafayette County, AR 63 people · 7.7% of departures
  3. Ouachita County, AR 60 people · 7.4% of departures
  4. Webster Parish, LA 60 people · 7.4% of departures
  5. Union County, AR 56 people · 6.9% of departures

Based on the address on federal tax returns, compared with the same filers a year earlier. It counts people who file, and sees a move only when the address on a return changes. Domestic moves only: people arriving from abroad are left out. This is the figure for Columbia County, AR. IRS Statistics of Income, filing years 2022–2023.

The Building Permits Survey is not published for ZIP areas. This is the figure for Magnolia, AR, the city containing this ZIP code.

Weather & climate

6 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 94°F and January a low of 34°F.

Normal annual precipitation is 52.1 inches.

20°40°60°80°100°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station EL DORADO S AR RGNL AP, 21.4 miles from this location.

Precipitation

JFMAMJJASOND5.6"
Normal monthly precipitation, in inches.
MetricValueSource period
Annual precipitation1991-2020 Normals52.1"1991-2020 Normals
Average January low1991-2020 Normals34°F1991-2020 Normals
Average July high1991-2020 Normals94°F1991-2020 Normals
Comfortable months1991-2020 Normals61991-2020 Normals
Seasonal temperature swing1991-2020 Normals38°F1991-2020 Normals

Climate figures are thirty-year normals, not current conditions. How to read climate and air quality.

Physical risk

51 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are inland flooding, ice storm and tornado, with inland flooding alone responsible for 22% of it. Inland flooding and tornado are independently rated low or minimal nationally, so this describes how the loss is composed, not how large those hazards are.

Ice stormHigh
HailModerate
Strong windModerate
EarthquakeModerate
HurricaneModerate
LightningModerate
DroughtModerate
Winter weatherModerate
Cold waveModerate

Low or minimal exposure: heat wave, tornado, wildfire, inland flooding, landslide, tsunami, volcanic activity, coastal flooding, avalanche.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. ZIP values are the land-area-weighted mean of the counties the ZIP Code Tabulation Area intersects. Expected annual loss is not allocated below county level. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

These are deaths, not offenses — they say nothing about burglary, theft or assault.

Homicide
0.0
per 100,000 residents
Firearm deaths, all intents
23.4
per 100,000 residents · modeled, not measured
Drug overdose
14.1
per 100,000 residents · modeled, not measured
Suicide
18.5
per 100,000 residents · modeled, not measured

Firearm deaths count every intent together, and nationally the majority are suicides rather than homicides, so the firearm figure and the homicide figure above it count some of the same deaths twice over. They overlap and should not be added together.

Death rates are crude rates — deaths divided by population, not adjusted for age — except where a count was too small for the CDC to publish and it modeled the rate, which the card marks. They come from provisional death certificate records, published by the CDC by county and not below it. So they describe the county around 71753 (Columbia County) rather than 71753 itself. They are shown and not scored. How to read death rates.

What this profile does not cover

Each of these is absent for a reason, not by oversight. The Area Score is calculated without them; the weighting is on the methodology page.

Reported crime
Offenses reported to police are published by department rather than by town, so AreaProfile shows a rate only on city profiles, and only where that city’s department submitted every month of a year. A ZIP area is not a jurisdiction, so no department reports for one. Magnolia carries the figure where its department reported a full year. A partial year is never scaled up to look complete, and arrest counts or news volume are never substituted for it.
Cost of living
Price parities are published for metropolitan areas, and this place lies outside one.
Air quality
The EPA publishes an air-quality index only where a monitor sits. There is none in this county, and a modeled value would be a different kind of number from the measured ones everywhere else on this page.
Taxes
Income and sales taxes are not published: no source covers them nationally with a method open enough to check. Property taxes are shown in the housing section but are not part of the score. Cost of living is published where the Bureau of Economic Analysis measures it, though not for this place. Nothing here is individualized tax advice.
Anything about a specific address
Every figure describes an area, not a street or a house.

Access

1 major airport lies within 100 miles, the nearest Shreveport Rgnl at 65 miles.

MetricValueCompared nationallySource period
Broadband access ±1%2024 ACS 5-Year82.7%Bottom 23%of 32,6632024 ACS 5-Year
Distance to major airportNASR current cycle65 miBottom 7%of 3,127NASR current cycle
Major airports within 100 milesNASR current cycle1Bottom 1%of 3,127NASR current cycle
No internet access ±4%2024 ACS 5-Year14.7%Bottom 21%of 32,6632024 ACS 5-Year
AirportCodeDistanceLongest runway
Shreveport RgnlSHV65 mi8,348 ft
East Texas RgnlGGG106 mi10,000 ft
Bill and Hillary Clinton Ntl/Adams FldLIT118 mi8,273 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
46
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—

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Data & methodology

Used forSourceSource period
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)
Demographics, IncomeInternal Revenue Service, Statistics of Income Division
U.S. Population Migration Data (county to county)
filing years 2022–2023
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 Normals
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
July 2026
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026
Access, Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-Year
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimate
SafetyU.S. Centers for Disease Control and Prevention, National Center for Health Statistics
Provisional county-level mortality by intent
March 2025 to February 2026; May 2025 to April 2026
SchoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2018-19 school year; 2024-25 school year
HousingU.S. Department of Housing and Urban Development, Office of Policy Development and Research
Fair Market Rents
FY2026
HousingU.S. Federal Housing Finance Agency
House Price Index (traditional, all-transactions)
2026 Q2
Current conditionsNOAA National Weather Service
National Weather Service current conditions
Live observation, read when the page opens

Profile recalculated October 8, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology, or every source with how often each updates.

71753 vs Magnolia

How this ZIP area compares with Magnolia as a whole. Both figures come from the same ACS release, so the comparison is like for like — a gap here is a real difference between the two places, not two surveys disagreeing.

71753
Magnolia
Median household income: Magnolia is the more favorable of the two.
Median household income
$50,504
vs
$56,127
Per capita income: 71753 is the more favorable of the two.
Per capita income
$26,416
vs
$25,270
Population density
50/sq mi
vs
823/sq mi
Median home value
$167,900
vs
$169,300
Median gross rent: Magnolia is the more favorable of the two.
Median gross rent
$637
vs
$633
Homeownership rate
65.0%
vs
53.7%
Bachelor's degree or higher: Magnolia is the more favorable of the two.
Bachelor's degree or higher
21.9%
vs
23.0%
Poverty rate: Magnolia is the more favorable of the two.
Poverty rate
20.9%
vs
20.9%
Median age
32.0
vs
28.2

Some demographic statistics use Census ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP delivery geography. See the methodology for how AreaProfile maps between them.