49423 — Holland, Michigan

Area Profile

Income, jobs, climate, physical risk and development data for ZIP code 49423. Its median home value runs 10% above Holland as a whole, which is why this ZIP carries a profile of its own.

62out of 100
Area Score
Top 37% of 3,113 profiles measured

How we calculate this

How this area ranks

Data updated · 13 sources
OpportunityTop 48% of 3,116 ZIP areas measured55
SchoolsTop 41% of 3,047 ZIP areas measured57
Growth3,029th of 3,124 ZIP areas measured16
Housing affordabilityTop 30% of 3,112 ZIP areas measured74
Climate2,280th of 3,127 ZIP areas measured63
Physical resilienceTop 8% of 3,127 ZIP areas measured91
Access2,150th of 3,127 ZIP areas measured85
Economic stabilityTop 25% of 3,127 ZIP areas measured69
The quick read

Unemployment is 2.5% and median household income $81,858, putting employment conditions in the middle range of ZIP areas measured. The unemployment rate is published for Holland, MI, which contains 49423, rather than for 49423 alone.

In the public schools here, 40% of students met the state standard in mathematics, with 14.2 students for every teacher.

Residential permitting has slowed: 18 units authorized over the past twelve months, 90% below the prior year. The permit count and 1 other measure here are published for Holland, MI, which contains 49423, rather than for 49423 alone.

These sentences are written by fixed rules from the measurements below — a statement appears because a number crossed a stated threshold, and the values behind it are stored with it. No figure anywhere on this site is invented, estimated or inferred to fill a gap. How this works.

At a glance

Population
47,060
2024 ACS 5-Year
Median household income
$81,858
Top 35% nationally
Density
604/sq mi
77.9 sq mi of land
Median age
34.8
2024 ACS 5-Year
City
Holland
Michigan
Micro area
Nearest major airport
GRR
30 mi · Gerald R Ford Intl
Median home value
$278,000
2024 ACS 5-Year

Jobs & opportunity

Unemployment across Holland, MI, which contains 49423, is 2.5%, lower than in 98% of the 3,127 measured US ZIP areas.

Employment across Holland, MI, which contains 49423, fell 6.0% over the past year, to 18,106 employed residents.

38% of adults hold a four-year degree, higher than 77% of measured US ZIP areas.

MetricValueCompared nationallySource period
Income of new arrivalsAllegan County, MI’s figurefiling years 2022–2023$78,60867th percentileof 2,996filing years 2022–2023
Income of those who leftAllegan County, MI’s figurefiling years 2022–2023$68,78649th percentileof 2,996filing years 2022–2023
Median household income ±$4,5492024 ACS 5-Year$81,858Top 35%of 31,0492024 ACS 5-Year
Per capita income ±$1,8192024 ACS 5-Year$40,803Top 37%of 32,8222024 ACS 5-Year
Poverty rate ±2%2024 ACS 5-Year7.8%Top 36%of 32,8462024 ACS 5-Year
Average commute ±0.7 min2024 ACS 5-Year19.1 minTop 11%of 32,8872024 ACS 5-Year
Bachelor's degree or higher ±2%2024 ACS 5-Year37.6%Top 23%of 33,1932024 ACS 5-Year
Drove alone to work ±3%2024 ACS 5-Year72.0%36th percentileof 32,7982024 ACS 5-Year
EmploymentHolland, MI’s figureJuly 202618,106Bottom 16%of 3,127July 2026
Employment change (3 years)Holland, MI’s figureJuly 2026−5.8%Bottom 3%of 3,127July 2026
Employment change (year over year)Holland, MI’s figureJuly 2026−6.0%Bottom 1%of 3,127July 2026
Labor forceHolland, MI’s figureJuly 202618,56415th percentileof 3,127July 2026
Labor force participation ±2%2024 ACS 5-Year84.4%Top 23%of 32,8832024 ACS 5-Year
Public transit to work ±0.2%2024 ACS 5-Year0.3%68th percentileof 32,7982024 ACS 5-Year
Unemployment change (year over year)Holland, MI’s figureJuly 2026−0.4%Top 32%of 3,127July 2026
Unemployment rateHolland, MI’s figureJuly 20262.5%Top 2%of 3,127July 2026
Worked from home ±1%2024 ACS 5-Year9.0%46th percentileof 32,7982024 ACS 5-Year

Median household income, successive ACS releases

202120222023202482k69k
Each point is a separate five-year estimate, most recently $81,858 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.

The Bureau of Labor Statistics does not publish labor-force data for ZIP areas. This is the figure for Holland, MI, the city containing this ZIP code.

40% of students met the state standard in mathematics and 52% in reading, across the schools here that reported results.

There are 14.2 students for every full-time teacher across 10 public schools, fewer than in most measured places.

Public schools
11
2024-25 school year
Students per teacher
14.2
across 10 of them
Math proficiency
40.1%
Top 46% in Michigan
Reading proficiency
52.2%
Top 47% in Michigan
All 11 public schools on record, largest first.
SchoolDistrictStudentsPer teacherMathReading
Holland High SchoolHolland City School District96717.033%50%
Holland Middle SchoolHolland City School District60515.529%42%
Black River Public School MiddleHigh · charterBlack River Public School56915.056%71%
WestHolland City School District4139.640%57%
Vanderbilt Charter Academy · charterVanderbilt Charter Academy40112.951%54%
Black River Public School Elementary · charterBlack River Public School39519.842%67%
Holland Language Academy at Van RaalteHolland City School District30714.637%37%
JeffersonHolland City School District25410.237%52%
Holland HeightsHolland City School District24712.332%32%
Blue Star Elementary SchoolHamilton Community Schools20215.562%57%
Holland Virtual Tech High SchoolHolland City School District4848.010%10%

53.2% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with, not how the schools perform, so it is shown and not scored.

Public schools only, from the NCES Common Core of Data, placed by ZIP code — which schools are in this place, not which one a particular address is zoned for. A dash in a proficiency column is a gap in the federal file, not a bad result. Proficiency is measured against Michigan’s own standard, so it is ranked within state. How to read school figures.

The Federal Housing Finance Agency’s house price index for the non-metropolitan parts of Michigan is up 58% over five years, and up 5.6% over the last year. It follows repeat sales of the same homes, so it measures price change rather than which homes happened to sell.

Homeowners here who pay a tax bill pay a median of $3,213 a year in real estate taxes, about 1.16% of the median home value.

HUD’s Fair Market Rent for a two-bedroom, set near the 40th percentile of recent new leases, is $1,267, close to the $1,197 tenants already here pay.

At HUD’s Fair Market Rent of $1,267 a month for a two-bedroom, keeping rent to 30% of income takes a household income of about $50,700 a year, about 62% of the median household income here of $81,858.

The typical renter household here spends 29% of its income on rent, below the 30% threshold at which a household is considered cost-burdened. Median gross rent runs $1,197 a month.

A median home at $278,000 costs 3.0 times the median income of its owner-occupied households, $91,344, above the historic benchmark of about 3 times income.

Rent as a share of income
29.1%
Below the 30% cost-burdened threshold
Home price to income
3.0×
median home value ÷ owner household income
Market rent, two bedroom
$1,267
what a new lease costs · FY2026
Median gross rent
$1,197
what tenants now pay · 2024 ACS 5-Year
Median home value
$278,000
2024 ACS 5-Year

The figures above are measured against 49423’s median household income of $81,858, which describes the place rather than you. Enter your own and the ratio is recomputed against it. It stays in this browser.

MetricValueCompared nationallySource period
Home price change (1 year)the non-metropolitan parts of Michigan’s figure2026 Q2+5.6%86th percentileof 3,0712026 Q2
Home price change (5 years)the non-metropolitan parts of Michigan’s figure2026 Q2+57.9%92nd percentileof 3,0712026 Q2
Home price change (10 years)the non-metropolitan parts of Michigan’s figure2026 Q2+119.4%85th percentileof 3,0712026 Q2
Home price to income ±0.22024 ACS 5-Year3.0Bottom 39%of 29,2752024 ACS 5-Year
Homeownership rate ±3%2024 ACS 5-Year74.6%39th percentileof 32,7502024 ACS 5-Year
Housing units ±6252024 ACS 5-Year19,41796th percentileof 33,4602024 ACS 5-Year
Market rent, one bedroomFY2026$966Top 25%of 3,031FY2026
Market rent, three bedroomFY2026$1,583Top 29%of 3,031FY2026
Market rent, two bedroomFY2026$1,267Top 33%of 3,031FY2026
Median gross rent ±$352024 ACS 5-Year$1,197Bottom 35%of 26,3962024 ACS 5-Year
Median home value ±$7,4512024 ACS 5-Year$278,00064th percentileof 30,8122024 ACS 5-Year
Median property taxes ±$1542024 ACS 5-Year$3,21372nd percentileof 28,9352024 ACS 5-Year
Owner household income ±$3,8532024 ACS 5-Year$91,344Top 39%of 29,8022024 ACS 5-Year
Property tax rate ±0.06%2024 ACS 5-Year1.16%66th percentileof 24,0992024 ACS 5-Year
Rent as a share of income ±4%2024 ACS 5-Year29.1%Bottom 45%of 26,2472024 ACS 5-Year
Seasonal and second homes ±2072024 ACS 5-Year55195th percentileof 33,7722024 ACS 5-Year
Second homes2024 ACS 5-Year2.8%64th percentileof 32,9612024 ACS 5-Year
Vacancy rate2024 ACS 5-Year4.8%35th percentileof 32,7882024 ACS 5-Year
Vacant housing units ±3102024 ACS 5-Year1,47893rd percentileof 33,7722024 ACS 5-Year

These measures come from the same ACS release as the income they are compared with. They compare housing cost with local earnings only: transport, groceries, healthcare, insurance and taxes are not in them. How to read affordability, the two rent figures.

Development Momentum

16/ 100
Ranks 3,029 of 3,124 published ZIP profiles

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

New construction is predominantly single-family: of 18 units permitted over the past twelve months, none were in buildings of five or more homes. The multifamily share is published for Holland, MI, which contains 49423, rather than for 49423 alone.

At 0.5 permitted units per 1,000 residents, building activity is below the median for measured US ZIP areas. The permit rate is published for Holland, MI, which contains 49423, rather than for 49423 alone.

Units permitted
18
12 months ending July 2026
Per 1,000 residents
0.5
Bottom 13% nationally
Year over year
−90%
vs the prior twelve months
Multifamily share
0.0%
units in 5+ unit buildings

People moving in and out

Net migration
+0.6%
of residents, in a year
Arrivals from another state
20%
of people moving in
Income of arrivals
$78,608
average per tax return
Income of those who left
$68,786
average per tax return

Where newcomers came from

  1. Ottawa County, MI 1,618 people · 26% of arrivals
  2. Kent County, MI 1,226 people · 20% of arrivals
  3. Kalamazoo County, MI 632 people · 10% of arrivals
  4. Van Buren County, MI 365 people · 5.9% of arrivals
  5. Barry County, MI 320 people · 5.2% of arrivals

Where people who left went

  1. Ottawa County, MI 1,244 people · 23% of departures
  2. Kent County, MI 909 people · 17% of departures
  3. Kalamazoo County, MI 637 people · 12% of departures
  4. Van Buren County, MI 427 people · 7.8% of departures
  5. Barry County, MI 369 people · 6.7% of departures

Based on the address on federal tax returns, compared with the same filers a year earlier. It counts people who file, and sees a move only when the address on a return changes. Domestic moves only: people arriving from abroad are left out. This is the figure for Allegan County, MI. IRS Statistics of Income, filing years 2022–2023.

The Building Permits Survey is not published for ZIP areas. This is the figure for Holland, MI, the city containing this ZIP code.

Weather & climate

5 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 82°F and January a low of 20°F.

Normal annual precipitation is 34.8 inches.

10°30°50°70°90°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station HOLLAND TULIP CITY AP, 0.8 miles from this location.

Precipitation

JFMAMJJASOND4.2"
Normal monthly precipitation, in inches.
MetricValueSource period
90th percentile air quality index2024 calendar year662024 calendar year
Annual precipitation1991-2020 Normals34.8"1991-2020 Normals
Average January low1991-2020 Normals20°F1991-2020 Normals
Average July high1991-2020 Normals82°F1991-2020 Normals
Comfortable months1991-2020 Normals51991-2020 Normals
Days above AQI 1002024 calendar year42024 calendar year
Median air quality index2024 calendar year462024 calendar year
Seasonal temperature swing1991-2020 Normals46°F1991-2020 Normals

Air quality

Median air quality index
46
Good on a typical day
Worst tenth of days
66
90th percentile index
Days above 100
4
unhealthy for sensitive groups

A comfortable median and a bad tail are different problems. Wildfire smoke and summer ozone show up in the worst tenth of days, not in the middle of the year.

Climate figures are thirty-year normals, not current conditions. Air quality is measured by EPA monitors and published by county only where a monitor sits; a county without one shows nothing rather than an estimate, and a county reading is still the county’s. How to read climate and air quality.

Physical risk

91 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are inland flooding, tornado and strong wind, with inland flooding alone responsible for 69% of it. Inland flooding is independently rated low or minimal nationally, so this describes how the loss is composed, not how large that hazard is.

Overall hazard risk is lower than 92% of measured US ZIP areas.

Strong windElevated
HailModerate
TornadoModerate
Cold waveModerate
Heat waveModerate

Low or minimal exposure: inland flooding, ice storm, winter weather, landslide, lightning, earthquake, hurricane, wildfire, coastal flooding, drought, tsunami, volcanic activity, avalanche.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. ZIP values are the land-area-weighted mean of the counties the ZIP Code Tabulation Area intersects. Expected annual loss is not allocated below county level. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

These are deaths, not offenses — they say nothing about burglary, theft or assault.

Homicide
2.8
per 100,000 residents · modeled, not measured
Firearm deaths, all intents
11.5
per 100,000 residents
Drug overdose
7.7
per 100,000 residents · modeled, not measured
Suicide
16.4
per 100,000 residents

Firearm deaths count every intent together, and nationally the majority are suicides rather than homicides, so the firearm figure and the homicide figure above it count some of the same deaths twice over. They overlap and should not be added together.

Death rates are crude rates — deaths divided by population, not adjusted for age — except where a count was too small for the CDC to publish and it modeled the rate, which the card marks. They come from provisional death certificate records, published by the CDC by county and not below it. So they describe the county around 49423 (Allegan County) rather than 49423 itself. They are shown and not scored. How to read death rates.

What this profile does not cover

Each of these is absent for a reason, not by oversight. The Area Score is calculated without them; the weighting is on the methodology page.

Reported crime
Offenses reported to police are published by department rather than by town, so AreaProfile shows a rate only on city profiles, and only where that city’s department submitted every month of a year. A ZIP area is not a jurisdiction, so no department reports for one. Holland carries the figure where its department reported a full year. A partial year is never scaled up to look complete, and arrest counts or news volume are never substituted for it.
Cost of living
Price parities are published for metropolitan areas, and this place lies outside one.
Taxes
Income and sales taxes are not published: no source covers them nationally with a method open enough to check. Property taxes are shown in the housing section but are not part of the score. Cost of living is published where the Bureau of Economic Analysis measures it, though not for this place. Nothing here is individualized tax advice.
Anything about a specific address
Every figure describes an area, not a street or a house.

Access

4 major airports lie within 100 miles, the nearest Gerald R Ford Intl at 30 miles.

MetricValueCompared nationallySource period
Broadband access ±0.9%2024 ACS 5-Year92.2%Top 35%of 32,6632024 ACS 5-Year
Distance to major airportNASR current cycle30 miBottom 29%of 3,127NASR current cycle
Major airports within 100 milesNASR current cycle4Bottom 40%of 3,127NASR current cycle
No internet access ±2%2024 ACS 5-Year5.1%Top 33%of 32,6632024 ACS 5-Year
AirportCodeDistanceLongest runway
Gerald R Ford IntlGRR30 mi10,001 ft
Battle Creek Exec At Kellogg FldBTL52 mi10,004 ft
South Bend IntlSBN72 mi8,412 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

Customize your score

What matters to you?

Choose what you weight most heavily. Nothing is saved to an account — your preferences stay in this browser, and the Area Score never changes.

Area Score
62
Your Score
—

Select one or more priorities to see how this location scores against them.

Data & methodology

Used forSourceSource period
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)
Demographics, IncomeInternal Revenue Service, Statistics of Income Division
U.S. Population Migration Data (county to county)
filing years 2022–2023
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 Normals
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
July 2026
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026
Access, Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-Year
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimate
SafetyU.S. Centers for Disease Control and Prevention, National Center for Health Statistics
Provisional county-level mortality by intent
March 2025 to February 2026; May 2025 to April 2026
SchoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2018-19 school year; 2024-25 school year
HousingU.S. Department of Housing and Urban Development, Office of Policy Development and Research
Fair Market Rents
FY2026
ClimateU.S. Environmental Protection Agency, Air Quality System
Daily Air Quality Index by county
2024 calendar year
HousingU.S. Federal Housing Finance Agency
House Price Index (traditional, all-transactions)
2026 Q2
Current conditionsNOAA National Weather Service
National Weather Service current conditions
Live observation, read when the page opens

Profile recalculated October 8, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology, or every source with how often each updates.

49423 vs Holland

How this ZIP area compares with Holland as a whole. Both figures come from the same ACS release, so the comparison is like for like — a gap here is a real difference between the two places, not two surveys disagreeing.

49423
Holland
Median household income: 49423 is the more favorable of the two.
Median household income
$81,858
vs
$75,865
Per capita income: 49423 is the more favorable of the two.
Per capita income
$40,803
vs
$36,818
Population density
604/sq mi
vs
2,034/sq mi
Median home value
$278,000
vs
$252,200
Median gross rent: Holland is the more favorable of the two.
Median gross rent
$1,197
vs
$1,193
Homeownership rate
74.6%
vs
67.8%
Bachelor's degree or higher: 49423 is the more favorable of the two.
Bachelor's degree or higher
37.6%
vs
35.8%
Poverty rate: 49423 is the more favorable of the two.
Poverty rate
7.8%
vs
10.0%
Median age
34.8
vs
31.7

Some demographic statistics use Census ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP delivery geography. See the methodology for how AreaProfile maps between them.