New Ulm, Minnesota

Area Profile

14,056 residents. Public schools, jobs, income, housing cost, climate and natural-hazard risk for New Ulm, in Brown County.

63out of 100
Area Score
Top 39% of 2,944 published profiles

How we calculate this

How this area ranks
Opportunity2573rd of 3,904 published cities49
Schools1800th of 2,668 published cities38
GrowthTop 13% of 2,973 published cities73
Housing affordabilityTop 12% of 4,223 published cities98
Climate4107th of 4,223 published cities54
Physical resilienceTop 25% of 4,182 published cities80
Access4061st of 4,226 published cities50
Economic stabilityTop 43% of 4,226 published cities63
The quick read

Development activity is both elevated and accelerating — 134 housing units permitted over the past twelve months, up 570% on the prior year.

Housing is more affordable relative to local incomes than in most published city profiles: rent takes 18% of median household income and the median home is 3.2 times it.

Natural-hazard exposure is lower than in most comparable published city profiles, placing New Ulm in the top 25% for physical resilience.

At a glance

Population
14,056
2024 ACS 5-Year
Median household income
$64,449
Bottom 46% nationally
Density
1,383/sq mi
10.2 sq mi of land
Median age
39.3
2024 ACS 5-Year
County
Brown County
Minnesota
Metro area
New Ulm, MN
Nearest major airport
MSP
73 mi · Minneapolis-St Paul Intl/Wold-Chamberlain
Median home value
$204,200
2024 ACS 5-Year

Jobs & opportunity

Unemployment of 4.5% is lower than 43% of the 3,904 measured US cities.

Employment fell 1.3% over the past year, to 13,488 employed residents.

MetricValueCompared with peersSource period
Median household income ±$4,330$64,449Bottom 46%2024 ACS 5-Year
Per capita income ±$1,545$35,978Top 43%2024 ACS 5-Year
Poverty rate9.2%Bottom 43%2024 ACS 5-Year
Average commute13.5 minBottom 4%2024 ACS 5-Year
Bachelor's degree or higher27.9%Top 34%2024 ACS 5-Year
Employment13,488Bottom 10%June 2026
Employment change (3 years)0.4%Top 43%June 2026
Employment change (year over year)-1.3%Bottom 40%June 2026
Labor force14,118Bottom 10%June 2026
Labor force participation64.3%Top 36%2024 ACS 5-Year
Unemployment change (year over year)0.6%Top 23%June 2026
Unemployment rate4.5%Top 43%June 2026
Median household income, successive ACS releases
202120222023202464k60k
Each point is a separate five-year estimate, most recently $64,449 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.

The Bureau of Labor Statistics publishes city-level labor data only for places of 25,000 or more. This is the figure for Brown County, MN, which contains this city.

44% of students met the state standard in mathematics and 46% in reading, across the schools here that reported results.

There are 14.2 students for every full-time teacher, fewer than in most measured places.

Public schools
12
2024-25 school year
Students per teacher
14.2
across all schools here
Math proficiency
43.6%
Bottom 32% in Minnesota
Reading proficiency
45.7%
Bottom 27% in Minnesota
SchoolDistrictStudentsPer teacherMathReading
NEW ULM HIGH SCHOOLNEW ULM PUBLIC SCHOOL DISTRICT68718.6
JEFFERSON ELEMENTARYNEW ULM PUBLIC SCHOOL DISTRICT64313.447%40%
New Ulm Middle SchoolNEW ULM PUBLIC SCHOOL DISTRICT61715.840%52%
Washington Learning CenterNEW ULM PUBLIC SCHOOL DISTRICT18012.0
RIVER BEND EARLY CHILDHOOD PROG.RIVER BEND EDUCATION DISTRICT9022.5
RIVER BEND AREA LEARNING CENTERRIVER BEND EDUCATION DISTRICT436.1
IMPRINTS PROGRAMRIVER BEND EDUCATION DISTRICT305.0
R.I.S.E. ProgramRIVER BEND EDUCATION DISTRICT175.7
Raptor ProgramRIVER BEND EDUCATION DISTRICT153.8
W.O.R.K. ProgramRIVER BEND EDUCATION DISTRICT88.0
New Ulm CTE CenterNEW ULM PUBLIC SCHOOL DISTRICT0
River Bend ALC Credit Recovery ProgRIVER BEND EDUCATION DISTRICT0

32.2% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with rather than how the schools perform, which is why AreaProfile shows it and does not score it.

Public schools only, from the NCES Common Core of Data. Schools are placed by ZIP code, so this is which schools are in this place rather than which one a particular address is zoned for — district boundaries do not follow municipal ones, and enrollment zones change. Fully virtual schools are excluded: they enroll students from across the state while reporting one administrative address, and counting them here would describe a school population this place does not have. The assessment covers grades 3 through 8, so a high school shows no proficiency figure — a dash in those columns means the test was not given at that school, not that it performed badly. Proficiency is measured against Minnesota’s own standard, so it compares cleanly within the state and only broadly against other states; AreaProfile therefore ranks it within state. The directory is current, while the proficiency figures are from the last school year with national coverage before the pandemic interrupted testing.

Housing & affordability

How it’s calculated →

Median rent of $962 takes 18% of median household income, below the 30% threshold at which a household is considered cost-burdened.

A median home costs 3.2 times median household income here, above the historic benchmark of about three times income.

Rent as a share of income
17.9%
Below the 30% cost-burdened threshold
Home price to income
3.2×
median home value ÷ median income
Median gross rent
$962
2024 ACS 5-Year
Median home value
$204,200
2024 ACS 5-Year
MetricValueCompared with peersSource period
Home price to income3.17Top 44%2024 ACS 5-Year
Homeownership rate75.1%Bottom 48%2024 ACS 5-Year
Housing units ±1876,377Top 9%2024 ACS 5-Year
Median gross rent ±$71$962Bottom 49%2024 ACS 5-Year
Median home value ±$11,297$204,200Top 46%2024 ACS 5-Year
Rent as a share of income17.9%Bottom 45%2024 ACS 5-Year
Vacancy rate4.6%Bottom 27%2024 ACS 5-Year

Both affordability measures come from the same ACS release as the income they are compared with, so the comparison is like for like. They describe housing cost against local earnings and are not a cost-of-living index — transport, groceries, healthcare, insurance and taxes are not included, and a place can look affordable here and still be expensive to live in for reasons this does not capture.

Growth & development

How it’s calculated →
Development Momentum
73/ 100
Top 13% of 2,973 published city profiles
Permitting is broadly steady, measured from 2022 to 2025.

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

Population has fallen 1% since 2020, reaching 13,970 in 2024.

87% of recently permitted units are in buildings of five or more homes, so new supply is concentrated in apartments and condominiums rather than detached houses.

At 9.5 permitted units per 1,000 residents, building activity is above the median for measured US cities.

Units permitted
134
12 months ending July 2026
Per 1,000 residents
9.5
Top 14% nationally
Year over year
+570%
vs the prior twelve months
Multifamily share
87.3%
units in 5+ unit buildings
Population, annual estimates
2020202120222023202414k14k
Census Population Estimates Program, July 1 of each year. These annual estimates are designed for year-over-year comparison, unlike the ACS five-year figure shown as this profile's population.
Housing units permitted per year
20222023202420252010
Annual totals from the Census Building Permits Survey. Permitting in 2025 was higher than 2022 (+33%).

Weather & climate

5 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 82°F and January a low of 7°F.

Normal annual precipitation is 31.1 inches, including 38.3 inches of snow.

0°20°40°60°80°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station NEW ULM 2 SE, 1.3 miles from this location.
Precipitation
JFMAMJJASOND5.0"
Normal monthly precipitation, in inches.
MetricValueSource period
Annual precipitation31.1"1991-2020 Normals
Annual snowfall38.3"1991-2020 Normals
Average January low7°F1991-2020 Normals
Average July high82°F1991-2020 Normals
Comfortable months51991-2020 Normals
Seasonal temperature swing57°F1991-2020 Normals

Climate figures are thirty-year normals, not current conditions. They describe what a typical year looks like rather than what the weather is doing today.

Physical risk

80 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are inland flooding, tornado and strong wind.

Overall hazard risk is lower than 72% of measured US cities.

Winter weatherModerate
Strong windHigh
HailModerate
TornadoHigh
Inland floodingModerate
Heat waveModerate
LightningModerate

Low or minimal exposure: cold wave, drought, landslide, ice storm, wildfire, earthquake.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. City values are the population-weighted mean of the counties the city overlaps, using AreaProfile place-to-county land-area weights. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

What this profile does not cover

Three things people look for are missing from every AreaProfile page, and each is missing for a reason rather than by oversight. The Area Score is calculated without them and the weighting is documented on the methodology page.

Reported crime
The FBI’s Crime Data Explorer is the only source for reported offences with national coverage and a published method, and it requires an API key AreaProfile does not hold. Arrest counts, news volume and commercial “safety scores” are not substituted in the meantime. What is published above under Safety is a different measurement — deaths rather than offences, from death certificates rather than police returns — and it covers no property crime at all.
Taxes
No tax dataset has met the source admission test for coverage, transparent methodology and update cadence. Nothing here is individualized tax advice.
Full cost of living
No public source publishes one with national coverage and a documented method. Housing affordability above is computed from published rent, price and income, and excludes transport, groceries, healthcare, insurance and taxes — commuting cost in particular tends to offset suburban housing savings.

Access

1 major airport lies within 100 miles, the nearest 73 miles away.

AirportCodeDistanceLongest runway
Minneapolis-St Paul Intl/Wold-ChamberlainMSP73 mi11,006 ft
Rochester IntlRST102 mi9,034 ft
Joe Foss FldFSD124 mi9,000 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
63
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Compare

Put New Ulm side by side with a similar place.

New Ulm vs DubuqueNew Ulm vs St. PeterNew Ulm vs MankatoNew Ulm vs Vernal

Data & methodology

Used forSourceSource periodUpdated
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle28-day NASR cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)Periodic dataset versions (v1.20.0 current)
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 NormalsEvery ten years (next release follows the 2001–2030 period)
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
June 2026Monthly
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimateAnnual (vintage released each spring)
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026Monthly, roughly three weeks after the reference month
Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-YearAnnual (5-year estimates released each December)
safetyU.S. Centers for Disease Control and Prevention, National Center for Health Statistics
Provisional county-level mortality by intent
April, 2025 to March, 2026Quarterly, with a rolling twelve-month window alongside complete calendar years
schoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2019-20 school year; 2024-25 school yearDirectory annually; assessment results as EDFacts releases them

Profile recalculated August 30, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology or browse every source.

ZIP codes in New Ulm

1 published ZIP profiles
ZIPPopulationMedian household incomeArea Score
5607317,339$70,25065