73072 — Norman, Oklahoma

Area Profile

Income, jobs, climate, physical risk and development data for ZIP code 73072. Its median home value runs 23% above Norman as a whole, which is why this ZIP carries a profile of its own.

62out of 100
Area Score
Top 37% of 3,113 profiles measured

How we calculate this

How this area ranks

Data updated · 15 sources
OpportunityTop 37% of 3,116 ZIP areas measured60
SchoolsTop 37% of 3,047 ZIP areas measured60
GrowthTop 30% of 3,124 ZIP areas measured60
Housing affordabilityTop 43% of 3,112 ZIP areas measured70
Climate2,460th of 3,127 ZIP areas measured62
Physical resilience1,865th of 3,127 ZIP areas measured49
AccessTop 31% of 3,127 ZIP areas measured97
Economic stabilityTop 28% of 3,127 ZIP areas measured67
The quick read

Unemployment is 4.1% and median household income $78,546, putting employment conditions in the middle range of ZIP areas measured. The unemployment rate is published for Norman, OK, which contains 73072, rather than for 73072 alone.

In the public schools here, 41% of students met the state standard in mathematics, with 14.6 students for every teacher.

Rent takes 31% of renter income here, above the 30% threshold conventionally called cost-burdened, and the median home is 2.5 times what its owners earn.

These sentences are written by fixed rules from the measurements below — a statement appears because a number crossed a stated threshold, and the values behind it are stored with it. No figure anywhere on this site is invented, estimated or inferred to fill a gap. How this works.

At a glance

Population
50,881
2024 ACS 5-Year
Median household income
$78,546
Top 40% nationally
Density
975/sq mi
52.2 sq mi of land
Median age
30.2
2024 ACS 5-Year
City
Norman
Oklahoma
Nearest major airport
OKC
14 mi · OKC Will Rogers Intl
Median home value
$306,500
2024 ACS 5-Year

Jobs & opportunity

Unemployment across Norman, OK, which contains 73072, is 4.1%, lower than in 61% of the 3,127 measured US ZIP areas.

Employment across Norman, OK, which contains 73072, fell 1.4% over the past year, to 68,897 employed residents.

55% of adults hold a four-year degree, higher than 91% of measured US ZIP areas.

MetricValueCompared nationallySource period
Income of new arrivalsCleveland County, OK’s figurefiling years 2022–2023$54,16718th percentileof 2,996filing years 2022–2023
Income of those who leftCleveland County, OK’s figurefiling years 2022–2023$57,10724th percentileof 2,996filing years 2022–2023
Median household income ±$6,1492024 ACS 5-Year$78,546Top 40%of 31,0492024 ACS 5-Year
Per capita income ±$2,1492024 ACS 5-Year$42,764Top 32%of 32,8222024 ACS 5-Year
Poverty rate ±3%2024 ACS 5-Year6.9%Top 31%of 32,8462024 ACS 5-Year
Average commute ±1.1 min2024 ACS 5-Year23.4 minTop 27%of 32,8872024 ACS 5-Year
Bachelor's degree or higher ±3%2024 ACS 5-Year54.8%Top 9%of 33,1932024 ACS 5-Year
Drove alone to work ±2%2024 ACS 5-Year74.2%43rd percentileof 32,7982024 ACS 5-Year
EmploymentNorman, OK’s figureJuly 202668,897Top 39%of 3,127July 2026
Employment change (3 years)Norman, OK’s figureJuly 2026+0.6%Top 39%of 3,127July 2026
Employment change (year over year)Norman, OK’s figureJuly 2026−1.4%Bottom 34%of 3,127July 2026
Labor forceNorman, OK’s figureJuly 202671,87461st percentileof 3,127July 2026
Labor force participation ±2%2024 ACS 5-Year83.4%Top 27%of 32,8832024 ACS 5-Year
Mean annual wageOklahoma City, OK Metro Area’s figure2025 OEWS$60,330Bottom 24%of 2,7602025 OEWS
Median annual wageOklahoma City, OK Metro Area’s figure2025 OEWS$47,230Bottom 25%of 2,7602025 OEWS
Public transit to work ±0.6%2024 ACS 5-Year1.1%81st percentileof 32,7982024 ACS 5-Year
Unemployment change (year over year)Norman, OK’s figureJuly 2026+0.8%Bottom 8%of 3,127July 2026
Unemployment rateNorman, OK’s figureJuly 20264.1%Top 39%of 3,127July 2026
Worked from home ±1%2024 ACS 5-Year10.4%54th percentileof 32,7982024 ACS 5-Year

Median household income, successive ACS releases

202120222023202479k67k
Each point is a separate five-year estimate, most recently $78,546 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.

Largest occupations — Oklahoma City, OK

OccupationPeople employedMedian annual wage
Fast Food and Counter Workers22,970$24,960
Retail Salespersons18,370$30,160
Laborers and Freight, Stock, and Material Movers, Hand18,320$37,010
General and Operations Managers17,710$97,110
Registered Nurses16,530$82,920
Customer Service Representatives15,610$39,330

Searches the 40 largest occupations here that have a published wage.

Occupational employment and wages are published for metropolitan areas rather than for individual cities or ZIP areas, so these describe the wider labor market this location sits in. 2025 OEWS, U.S. Bureau of Labor Statistics.

The Bureau of Labor Statistics does not publish labor-force data for ZIP areas. This is the figure for Norman, OK, the city containing this ZIP code.

41% of students met the state standard in mathematics and 38% in reading, across the schools here that reported results.

There are 14.6 students for every full-time teacher across 5 public schools, fewer than in most measured places.

Public schools
5
2024-25 school year
Students per teacher
14.6
across all schools here
Math proficiency
41.4%
Top 37% in Oklahoma
Reading proficiency
37.6%
Top 47% in Oklahoma
All 5 public schools on record, largest first.
SchoolDistrictStudentsPer teacherMathReading
Roosevelt ESNORMAN60015.854%46%
Monroe ESNORMAN45214.634%31%
Madison ESNORMAN41214.722%27%
Truman Primary SchoolNORMAN35313.1——
Truman ESNORMAN30314.454%45%

50.1% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with, not how the schools perform, so it is shown and not scored.

Public schools only, from the NCES Common Core of Data, placed by ZIP code — which schools are in this place, not which one a particular address is zoned for. A dash in a proficiency column is a gap in the federal file, not a bad result. Proficiency is measured against Oklahoma’s own standard, so it is ranked within state. How to read school figures.

Prices for everything a household buys run about 9% below the national average — the Bureau of Economic Analysis index reads 91.4, against 100 for the nation. Nationally, housing drives most of the spread between places in this index; other goods vary far less.

The Federal Housing Finance Agency’s house price index for the Oklahoma City, OK Metro Area is up 36% over five years, and up 2.4% over the last year. It follows repeat sales of the same homes, so it measures price change rather than which homes happened to sell.

Homeowners here who pay a tax bill pay a median of $2,992 a year in real estate taxes, about 0.98% of the median home value.

HUD’s Fair Market Rent for a two-bedroom, set near the 40th percentile of recent new leases, is $1,320, some 15% above the $1,144 tenants already here pay.

At HUD’s Fair Market Rent of $1,320 a month for a two-bedroom, keeping rent to 30% of income takes a household income of about $52,800 a year, about 67% of the median household income here of $78,546.

The typical renter household here spends 31% of its income on rent, above the 30% threshold at which a household is considered cost-burdened. Median gross rent runs $1,144 a month.

A median home at $306,500 costs 2.5 times the median income of its owner-occupied households, $123,141, close to the historic benchmark for an affordable market.

Cost of living
91.4

Prices here run about 9% below the national average. The spread between places is driven mostly by housing — goods vary far less — and this excludes taxes.

Published for the Oklahoma City, OK Metro Area as a whole. Prices are regional — people shop, commute and rent across a metropolitan area rather than within a city boundary — so this describes the cost of living around this place better than a figure drawn to its own limits would.

Rent as a share of income
31.1%
Above the 30% cost-burdened threshold
Home price to income
2.5×
median home value ÷ owner household income
Market rent, two bedroom
$1,320
what a new lease costs · FY2026
Median gross rent
$1,144
what tenants now pay · 2024 ACS 5-Year
Median home value
$306,500
2024 ACS 5-Year

The figures above are measured against 73072’s median household income of $78,546, which describes the place rather than you. Enter your own and the ratio is recomputed against it. It stays in this browser.

MetricValueCompared nationallySource period
Cost of living indexthe Oklahoma City, OK Metro Area’s figure202391.4Top 17%of 2,7372023
Home price change (1 year)the Oklahoma City, OK Metro Area’s figure2026 Q2+2.4%37th percentileof 3,0712026 Q2
Home price change (5 years)the Oklahoma City, OK Metro Area’s figure2026 Q2+36.4%30th percentileof 3,0712026 Q2
Home price change (10 years)the Oklahoma City, OK Metro Area’s figure2026 Q2+74.5%18th percentileof 3,0712026 Q2
Home price to income ±0.22024 ACS 5-Year2.5Top 41%of 29,2752024 ACS 5-Year
Homeownership rate ±3%2024 ACS 5-Year55.8%12th percentileof 32,7502024 ACS 5-Year
Housing units ±7962024 ACS 5-Year21,24597th percentileof 33,4602024 ACS 5-Year
Market rent, one bedroomFY2026$1,080Top 36%of 3,031FY2026
Market rent, three bedroomFY2026$1,780Top 41%of 3,031FY2026
Market rent, two bedroomFY2026$1,320Top 37%of 3,031FY2026
Median gross rent ±$512024 ACS 5-Year$1,144Bottom 39%of 26,3962024 ACS 5-Year
Median home value ±$19,9942024 ACS 5-Year$306,50068th percentileof 30,8122024 ACS 5-Year
Median property taxes ±$1972024 ACS 5-Year$2,99270th percentileof 28,9352024 ACS 5-Year
Owner household income ±$5,6862024 ACS 5-Year$123,141Top 15%of 29,8022024 ACS 5-Year
Property tax rate ±0.09%2024 ACS 5-Year0.98%55th percentileof 24,0992024 ACS 5-Year
Rent as a share of income ±4%2024 ACS 5-Year31.1%Bottom 34%of 26,2472024 ACS 5-Year
Seasonal and second homes ±1372024 ACS 5-Year18184th percentileof 33,7722024 ACS 5-Year
Second homes2024 ACS 5-Year0.9%47th percentileof 32,9612024 ACS 5-Year
Vacancy rate2024 ACS 5-Year6.0%44th percentileof 32,7882024 ACS 5-Year
Vacant housing units ±2882024 ACS 5-Year1,45293rd percentileof 33,7722024 ACS 5-Year

These measures come from the same ACS release as the income they are compared with. They compare housing cost with local earnings only: transport, groceries, healthcare, insurance and taxes are not in them. How to read affordability, the two rent figures and the cost-of-living index.

Development Momentum

60/ 100
Top 30% of 3,124 published ZIP profiles

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

New construction is predominantly single-family: of 455 units permitted over the past twelve months, only 18% are in buildings of five or more homes. The multifamily share is published for Norman, OK, which contains 73072, rather than for 73072 alone.

At 3.5 permitted units per 1,000 residents, building activity is above the median for measured US ZIP areas. The permit rate is published for Norman, OK, which contains 73072, rather than for 73072 alone.

Units permitted
455
12 months ending July 2026
Per 1,000 residents
3.5
Top 45% nationally
Year over year
+26%
vs the prior twelve months
Multifamily share
18.0%
units in 5+ unit buildings

People moving in and out

Net migration
−0.1%
of residents, in a year
Arrivals from another state
33%
of people moving in
Income of arrivals
$54,167
average per tax return
Income of those who left
$57,107
average per tax return

Where newcomers came from

  1. Oklahoma County, OK 6,645 people · 39% of arrivals
  2. McClain County, OK 893 people · 5.2% of arrivals
  3. Canadian County, OK 657 people · 3.8% of arrivals
  4. Pottawatomie County, OK 452 people · 2.6% of arrivals
  5. Tulsa County, OK 377 people · 2.2% of arrivals

Where people who left went

  1. Oklahoma County, OK 6,277 people · 36% of departures
  2. McClain County, OK 1,203 people · 6.9% of departures
  3. Canadian County, OK 1,049 people · 6.0% of departures
  4. Pottawatomie County, OK 583 people · 3.3% of departures
  5. Grady County, OK 373 people · 2.1% of departures

Based on the address on federal tax returns, compared with the same filers a year earlier. It counts people who file, and sees a move only when the address on a return changes. Domestic moves only: people arriving from abroad are left out. This is the figure for Cleveland County, OK. IRS Statistics of Income, filing years 2022–2023.

The Building Permits Survey is not published for ZIP areas. This is the figure for Norman, OK, the city containing this ZIP code.

Weather & climate

5 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 93°F and January a low of 27°F.

Normal annual precipitation is 36.4 inches, including 6.7 inches of snow.

20°40°60°80°100°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station OKLAHOMA CITY WILL ROGERS AP, 13.5 miles from this location.

Precipitation

JFMAMJJASOND5.3"
Normal monthly precipitation, in inches.
MetricValueSource period
90th percentile air quality index2024 calendar year742024 calendar year
Annual precipitation1991-2020 Normals36.4"1991-2020 Normals
Annual snowfall1991-2020 Normals6.7"1991-2020 Normals
Average January low1991-2020 Normals27°F1991-2020 Normals
Average July high1991-2020 Normals93°F1991-2020 Normals
Comfortable months1991-2020 Normals51991-2020 Normals
Days above AQI 1002024 calendar year92024 calendar year
Median air quality index2024 calendar year512024 calendar year
Seasonal temperature swing1991-2020 Normals44°F1991-2020 Normals

Air quality

Median air quality index
51
Moderate on a typical day
Worst tenth of days
74
90th percentile index
Days above 100
9
unhealthy for sensitive groups

A comfortable median and a bad tail are different problems. Wildfire smoke and summer ozone show up in the worst tenth of days, not in the middle of the year.

Climate figures are thirty-year normals, not current conditions. Air quality is measured by EPA monitors and published by county only where a monitor sits; a county without one shows nothing rather than an estimate, and a county reading is still the county’s. How to read climate and air quality.

Physical risk

49 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are inland flooding, cold wave and tornado, with inland flooding alone responsible for 32% of it. Inland flooding and cold wave are independently rated low or minimal nationally, so this describes how the loss is composed, not how large those hazards are.

Ice stormHigh
HailHigh
TornadoElevated
EarthquakeModerate
DroughtModerate
LightningModerate

Low or minimal exposure: heat wave, cold wave, winter weather, wildfire, inland flooding, strong wind, landslide, hurricane, tsunami, volcanic activity, avalanche, coastal flooding.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. ZIP values are the land-area-weighted mean of the counties the ZIP Code Tabulation Area intersects. Expected annual loss is not allocated below county level. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

These are deaths, not offenses — they say nothing about burglary, theft or assault.

Homicide
3.6
per 100,000 residents · modeled, not measured
Firearm deaths, all intents
12.0
per 100,000 residents
Drug overdose
12.3
per 100,000 residents
Suicide
14.9
per 100,000 residents

Firearm deaths count every intent together, and nationally the majority are suicides rather than homicides, so the firearm figure and the homicide figure above it count some of the same deaths twice over. They overlap and should not be added together.

Death rates are crude rates — deaths divided by population, not adjusted for age — except where a count was too small for the CDC to publish and it modeled the rate, which the card marks. They come from provisional death certificate records, published by the CDC by county and not below it. So they describe the county around 73072 (Cleveland County) rather than 73072 itself. They are shown and not scored. How to read death rates.

What this profile does not cover

Each of these is absent for a reason, not by oversight. The Area Score is calculated without them; the weighting is on the methodology page.

Reported crime
Offenses reported to police are published by department rather than by town, so AreaProfile shows a rate only on city profiles, and only where that city’s department submitted every month of a year. A ZIP area is not a jurisdiction, so no department reports for one. Norman carries the figure where its department reported a full year. A partial year is never scaled up to look complete, and arrest counts or news volume are never substituted for it.
Taxes
Income and sales taxes are not published: no source covers them nationally with a method open enough to check. Property taxes are shown in the housing section but are not part of the score. The cost-of-living index above is a price level for all consumption, not a household budget, and it excludes taxes. Nothing here is individualized tax advice.
Anything about a specific address
Every figure describes an area, not a street or a house.

Access

5 major airports lie within 100 miles, the nearest OKC Will Rogers Intl at 14 miles.

MetricValueCompared nationallySource period
Broadband access ±0.8%2024 ACS 5-Year92.3%Top 34%of 32,6632024 ACS 5-Year
Distance to major airportNASR current cycle14 miTop 39%of 3,127NASR current cycle
Major airports within 100 milesNASR current cycle5Top 44%of 3,127NASR current cycle
No internet access ±2%2024 ACS 5-Year4.0%Top 26%of 32,6632024 ACS 5-Year
AirportCodeDistanceLongest runway
OKC Will Rogers IntlOKC14 mi9,802 ft
Lawton-Fort Sill RgnlLAW68 mi8,599 ft
Ardmore MuniADM68 mi9,002 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
62
Your Score
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Data & methodology

Used forSourceSource period
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)
Demographics, IncomeInternal Revenue Service, Statistics of Income Division
U.S. Population Migration Data (county to county)
filing years 2022–2023
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 Normals
HousingU.S. Bureau of Economic Analysis
Regional price parities and county personal income
2023
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
July 2026
JobsU.S. Bureau of Labor Statistics
Occupational Employment and Wage Statistics
2025 OEWS
Access, Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-Year
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimate
SafetyU.S. Centers for Disease Control and Prevention, National Center for Health Statistics
Provisional county-level mortality by intent
March 2025 to February 2026; May 2025 to April 2026
SchoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2018-19 school year; 2024-25 school year
HousingU.S. Department of Housing and Urban Development, Office of Policy Development and Research
Fair Market Rents
FY2026
ClimateU.S. Environmental Protection Agency, Air Quality System
Daily Air Quality Index by county
2024 calendar year
HousingU.S. Federal Housing Finance Agency
House Price Index (traditional, all-transactions)
2026 Q2
Current conditionsNOAA National Weather Service
National Weather Service current conditions
Live observation, read when the page opens

Profile recalculated October 8, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology, or every source with how often each updates.

73072 vs Norman

How this ZIP area compares with Norman as a whole. Both figures come from the same ACS release, so the comparison is like for like — a gap here is a real difference between the two places, not two surveys disagreeing.

73072
Norman
Median household income: 73072 is the more favorable of the two.
Median household income
$78,546
vs
$67,704
Per capita income: 73072 is the more favorable of the two.
Per capita income
$42,764
vs
$38,809
Population density
975/sq mi
vs
726/sq mi
Median home value
$306,500
vs
$250,100
Median gross rent: Norman is the more favorable of the two.
Median gross rent
$1,144
vs
$1,090
Homeownership rate
55.8%
vs
53.3%
Bachelor's degree or higher: 73072 is the more favorable of the two.
Bachelor's degree or higher
54.8%
vs
45.9%
Poverty rate: 73072 is the more favorable of the two.
Poverty rate
6.9%
vs
11.1%
Median age
30.2
vs
32.5

Some demographic statistics use Census ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP delivery geography. See the methodology for how AreaProfile maps between them.