AreaProfile

Myrtle Beach, South Carolina

Area Profile

38,371 residents. Jobs, income, climate, physical risk, development and airport access for Myrtle Beach, in Horry County.

61
Area Score
Bottom 44% of 1,482 published profiles

How we calculate this

How this area ranks
OpportunityTop 18% of 1,567 published cities73
GrowthTop 21% of 1,503 published cities66
Housing affordability1548th of 1,876 published cities53
ClimateTop 12% of 1,876 published cities85
Physical resilience1515th of 1,849 published cities21
AccessTop 49% of 1,876 published cities95
Economic stability1798th of 1,876 published cities29
The quick read

Myrtle Beach ranks in the top 18% of published city profiles for employment opportunity, with unemployment at 4.1% and median household income of $60,394.

Housing costs more relative to local incomes than in most published city profiles, with rent taking 25% of median household income.

Physical-risk exposure is above the national median, driven mainly by hurricane, earthquake and coastal flooding.

At a glance

Population
38,371
2024 ACS 5-Year
Median household income
$60,394
Bottom 40% nationally
Density
1,639/sq mi
23.4 sq mi of land
Median age
47.3
2024 ACS 5-Year
County
Horry County
South Carolina
Metro area
Myrtle Beach-Conway-North Myrtle Beach, SC
Nearest major airport
MYR
3 mi · Myrtle Beach Intl
Median home value
$388,800
2024 ACS 5-Year

Jobs & opportunity

Unemployment of 4.1% is lower than 64% of the 1,567 measured US cities.

Employment grew 4.8% over the past year, to 19,702 employed residents.

34% of adults hold a four-year degree, higher than 74% of measured US cities.

MetricValueCompared with peersSource period
Median household income ±$3,850$60,394Bottom 40%2024 ACS 5-Year
Per capita income ±$3,411$42,969Top 27%2024 ACS 5-Year
Poverty rate19.0%Top 26%2024 ACS 5-Year
Average commute19.4 minBottom 15%2024 ACS 5-Year
Bachelor's degree or higher33.5%Top 26%2024 ACS 5-Year
Employment19,702Bottom 36%June 2026
Employment change (3 years)6.6%Top 3%June 2026
Employment change (year over year)4.8%Top 1%June 2026
Labor force20,545Bottom 36%June 2026
Labor force participation58.6%Bottom 43%2024 ACS 5-Year
Mean annual wage$49,710Bottom 1%2025 OEWS
Median annual wage$37,930Bottom 1%2025 OEWS
Unemployment change (year over year)-0.3%Bottom 27%June 2026
Unemployment rate4.1%Bottom 36%June 2026
Unemployment rate
2021/062022/032022/122023/092024/062025/032026/012026/067.32.8
Monthly unemployment rate from the Bureau of Labor Statistics, most recent value 4.1% in June 2026.
Median household income, successive ACS releases
202120222023202460k46k
Each point is a separate five-year estimate, most recently $60,394 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.
Largest occupations — Myrtle Beach-Conway-North Myrtle Beach, SC
OccupationPeople employedMedian annual wage
Retail Salespersons7,780$29,320
Waiters and Waitresses6,390$17,350
Fast Food and Counter Workers5,200$27,600
Cashiers4,710$27,850
Cooks, Restaurant3,420$35,190
Registered Nurses3,150$80,640

Occupational employment and wages are published for metropolitan areas rather than for individual cities or ZIP areas, so these describe the wider labor market this location sits in. 2025 OEWS, U.S. Bureau of Labor Statistics.

Housing & affordability

How it’s calculated →

Median rent of $1,261 takes 25% of median household income, below the 30% threshold at which a household is considered cost-burdened.

A median home costs 6.4 times median household income here, well above the historic benchmark, at a level conventionally described as seriously unaffordable.

Rent as a share of income
25.1%
Below the 30% cost-burdened threshold
Home price to income
6.4×
median home value ÷ median income
Median gross rent
$1,261
2024 ACS 5-Year
Median home value
$388,800
2024 ACS 5-Year
MetricValueCompared with peersSource period
Home price to income6.44Top 7%2024 ACS 5-Year
Homeownership rate60.5%Bottom 21%2024 ACS 5-Year
Housing units ±57224,419Top 2%2024 ACS 5-Year
Median gross rent ±$77$1,261Top 30%2024 ACS 5-Year
Median home value ±$34,009$388,800Top 19%2024 ACS 5-Year
Rent as a share of income25.1%Top 17%2024 ACS 5-Year
Vacancy rate27.8%Top 14%2024 ACS 5-Year

Both affordability measures come from the same ACS release as the income they are compared with, so the comparison is like for like. They describe housing cost against local earnings and are not a cost-of-living index — transport, groceries, healthcare, insurance and taxes are not included, and a place can look affordable here and still be expensive to live in for reasons this does not capture.

Growth & development

How it’s calculated →
Development Momentum
66/ 100
Top 21% of 1,503 published city profiles
Permitting is decreasing — 3 consecutive years, measured from 2020 to 2025.

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

Population has grown 13% since 2020, reaching 40,535 in 2024.

Permit activity has fallen for 3 consecutive years.

Population is still rising, but more slowly than in the preceding year.

New construction is predominantly single-family: only 0% of permitted units are in buildings of five or more homes.

At 4.6 permitted units per 1,000 residents, building activity is above the median for measured US cities.

Units permitted
178
12 months ending July 2026
Per 1,000 residents
4.6
Top 33% nationally
Year over year
+5%
vs the prior twelve months
Multifamily share
0.0%
units in 5+ unit buildings
Population, annual estimates
2020202120222023202441k36k
Census Population Estimates Program, July 1 of each year. These annual estimates are designed for year-over-year comparison, unlike the ACS five-year figure shown as this profile's population.
Housing units permitted per year
20202022202320242025691189
Annual totals from the Census Building Permits Survey. Permitting in 2025 was lower than 2020 (−63%).

Weather & climate

8 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 88°F and January a low of 37°F.

Normal annual precipitation is 48.5 inches.

30°50°70°90°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station N MYRTLE BCH AP, 11.7 miles from this location.
Precipitation
JFMAMJJASOND6.7"
Normal monthly precipitation, in inches.
MetricValueSource period
Annual precipitation48.5"1991-2020 Normals
Average January low37°F1991-2020 Normals
Average July high88°F1991-2020 Normals
Comfortable months81991-2020 Normals
Seasonal temperature swing34°F1991-2020 Normals

Climate figures are thirty-year normals, not current conditions. They describe what a typical year looks like rather than what the weather is doing today.

Physical risk

21 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are hurricane, earthquake and coastal flooding.

HurricaneHigh
EarthquakeElevated
LightningModerate
Coastal floodingModerate

Low or minimal exposure: tornado, winter weather, heat wave, ice storm, inland flooding, wildfire, cold wave, strong wind, drought, hail, landslide.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. City values are the population-weighted mean of the counties the city overlaps, using AreaProfile place-to-county land-area weights. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

Taxes

AreaProfile does not yet publish tax comparisons. No tax dataset has met the source admission test for coverage, methodology transparency and update cadence, and the product rule is to omit a dimension rather than estimate it. The Area Score is calculated without a tax component and the weighting is documented on the methodology page.

Nothing on AreaProfile is individualized tax advice.

Access

2 major airports lie within 100 miles, the nearest 3 miles away.

AirportCodeDistanceLongest runway
Myrtle Beach IntlMYR3 mi9,503 ft
Wilmington IntlILM68 mi8,016 ft
Columbia MetroCAE129 mi8,601 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
61
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Other cities in Myrtle Beach-Conway-North Myrtle Beach, SC

Same metropolitan area, measured the same way
CityCountyPopulationArea ScoreCompare
ConwayHorry County27,26362vs Myrtle Beach
Carolina ForestHorry County26,263vs Myrtle Beach

Every city here is measured on the same scale from the same source releases, so the comparison is like for like. A higher Area Score reflects AreaProfile’s standardized weighting rather than a judgment about which is the better place to live.

Data & methodology

Used forSourceSource periodUpdated
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle28-day NASR cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)Periodic dataset versions (v1.20.0 current)
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 NormalsEvery ten years (next release follows the 2001–2030 period)
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
June 2026Monthly
JobsU.S. Bureau of Labor Statistics
Occupational Employment and Wage Statistics
2025 OEWSAnnual (spring release)
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimateAnnual (vintage released each spring)
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026Monthly, roughly three weeks after the reference month
Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-YearAnnual (5-year estimates released each December)
schoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2019-20 school year; 2024-25 school yearDirectory annually; assessment results as EDFacts releases them

Profile recalculated August 29, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology or browse every source.

ZIP codes in Myrtle Beach

2 published ZIP profiles
ZIPPopulationMedian household incomeArea Score
2957735,446$50,95559
2957212,124$85,24766