Wilson receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Wilson
Fayetteville
Opportunity
22 · Bottom 2%
vs30 · Bottom 7%
Growth
35 · Bottom 25%
vs24 · Bottom 11%
Climate
75 · Top 28%
vs73 · Top 38%
Physical resilience
52 · Bottom 44%
vs52 · Bottom 45%
Housing affordability
79 · Bottom 47%
vs80 · Bottom 49%
Schools
31 · Bottom 23%
vs17 · Bottom 7%
Access
80 · Bottom 22%
vs70 · Bottom 12%
Economic stability
34 · Bottom 11%
vs49 · Bottom 30%
Measured values
| Metric | Wilson | Fayetteville | Source period |
|---|---|---|---|
| Population | 48,370 | 210,815 | 2024 ACS 5-Year |
| Median household income | $52,485 | $58,407 | 2024 ACS 5-Year |
| Per capita income | $31,704 | $32,728 | 2024 ACS 5-Year |
| Population density | 1,532/sq mi | 1,422/sq mi | 2024 ACS 5-Year |
| Median home value | $210,700 | $188,000 | 2024 ACS 5-Year |
| Median gross rent | $971 | $1,250 | 2024 ACS 5-Year |
| Homeownership rate | 49.1% | 47.4% | 2024 ACS 5-Year |
| Unemployment rate | 5.4% | 4.8% | June 2026 |
| Employment change (year over year) | -2.3% | -2.7% | June 2026 |
| Bachelor's degree or higher | 24.5% | 29.0% | 2024 ACS 5-Year |
| Poverty rate | 23.0% | 17.7% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 196 | 322 | 12 months ending July 2026 |
| Permits per 1,000 residents | 4.1 | 1.5 | 12 months ending July 2026 |
| Permit change (year over year) | -44.6% | -68.7% | 12 months ending July 2026 |
| Average July high | 91°F | 91°F | 1991-2020 Normals |
| Average January low | 31°F | 34°F | 1991-2020 Normals |
| Annual precipitation | 44.4" | 44.6" | 1991-2020 Normals |
| Distance to major airport | 33 mi | 56 mi | NASR current cycle |
| Average commute | 23.3 min | 20.7 min | 2024 ACS 5-Year |
| Median age | 39.5 | 30.6 | 2024 ACS 5-Year |
| Public schools | 19 | 62 | 2024-25 school year |
| Students per teacher | 16.50 | 17.07 | 2024-25 school year |
| Math proficiency | 34.7% | 24.9% | 2019-20 school year |
| Reading proficiency | 36.7% | 36.5% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 95.6% | 86.8% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Wilson
Elevated or high exposure: hurricane.
Fayetteville
Elevated or high exposure: hurricane.
Your best match
Weight what matters to you. Your preferences stay in this browser and never change either Area Score.
Wilson
51
Your Score
48
Area Score
Fayetteville
49
Your Score
46
Area Score
Select your priorities to see which of the two fits them better.
Full profiles: Wilson, NC · Fayetteville, NC · How this is calculated: methodology