Urbandale vs DeForest

Which is the better fit for you?

Urbandale, IA
79
Area Score
Top 1% nationally
DeForest, WI
79
Area Score
Top 1% nationally

Want a third or fourth place beside these? Open them in the shortlist and add more.

Urbandale and DeForest receive effectively the same standardized Area Score. Which fits you better depends on which dimensions you weight — the differences below are where they actually diverge.

If you are moving

What the difference in prices, rent, homes and weather comes to, using the published figures for the two places. Add your income to see what it would take to keep pace.

Moving from Urbandale to DeForest

It stays in this browser and is never sent anywhere.

Everyday prices
3% higher
Regional price level 95.9 against 92.8 (US = 100)
Income to keep the same purchasing power
Enter your household income to see it.
A new two-bedroom lease
+$259 a month
HUD benchmarks it at $1,694 in DeForest against $1,435 in Urbandale.
The median home
7% more
$359,600 in DeForest against $335,500 in Urbandale.
The weather you would swap
Winters 2°F colder
Normal January lows are 12°F in DeForest against 14°F in Urbandale; July highs are 82°F against 86°F (summers 4°F cooler).

These are differences between published figures, not a forecast of your budget. Income and sales taxes, commuting, schools, insurance and the job you would actually get are not in them, and a price index describes a metropolitan area, so two places in one metro read the same. HUD’s rent is a benchmark for a new lease, not a listing.

32 occupations have a published median wage in both places. Start typing, or choose from the list.

Median wages are the Bureau of Labor Statistics’ metro figures for that occupation, not a job offer, and the price level is the regional index; neither includes taxes, benefits or how senior you are.

Signals

Urbandale
DeForest
Opportunity: Urbandale is the more favorable of the two.
Opportunity
84 · Top 3%
vs
78 · Top 11%
Growth: DeForest is the more favorable of the two.
Growth
83 · Top 3%
vs
88 · Top 1%
Climate: Urbandale is the more favorable of the two.
Climate
59 · Bottom 11%
vs
57 · Bottom 9%
Physical resilience: DeForest is the more favorable of the two.
Physical resilience
85 · Top 16%
vs
92 · Top 9%
Housing affordability: Urbandale is the more favorable of the two.
Housing affordability
84 · Top 6%
vs
83 · Top 7%
Schools: Urbandale is the more favorable of the two.
Schools
72 · Top 22%
vs
67 · Top 28%
Access: DeForest is the more favorable of the two.
Access
95 · Top 42%
vs
97 · Top 31%
Economic stability: DeForest is the more favorable of the two.
Economic stability
71 · Top 22%
vs
75 · Top 11%

Measured values

MetricUrbandaleDeForestSource period
Population46,59511,5012024 ACS 5-Year
Median household income — the two are too close to separate$112,795 ±$8,668$106,419 ±$6,9942024 ACS 5-Year
Per capita income — the two are too close to separate$54,506 ±$2,516$53,093 ±$6,3312024 ACS 5-Year
Population density2,067/sq mi1,221/sq mi2024 ACS 5-Year
Median home value$335,500$359,6002024 ACS 5-Year
Median gross rent$1,211 — more favorable$1,4422024 ACS 5-Year
Market rent, two bedroom$1,435 — more favorable$1,694FY2026
Cost of living index92.8 — more favorable95.92023
Homeownership rate78.1%77.9%2024 ACS 5-Year
Unemployment rate3.2%2.9% — more favorableJuly 2026
Employment change (year over year)+0.6% — more favorable−0.1%July 2026
Bachelor's degree or higher51.2% — more favorable41.7%2024 ACS 5-Year
Poverty rate — the two are too close to separate6.5% ±2%5.5% ±3%2024 ACS 5-Year
Housing units permitted (12 months)59761312 months ending July 2026
Permits per 1,000 residents12.853.3 — more favorable12 months ending July 2026
Permit change (year over year)+43.9%+101.6% — more favorable12 months ending July 2026
Average July high86°F82°F1991-2020 Normals
Average January low14°F12°F1991-2020 Normals
Annual precipitation36.5"37.1"1991-2020 Normals
Distance to major airport9 mi6 mi — more favorableNASR current cycle
Average commute20.4 min — more favorable27.1 min2024 ACS 5-Year
Median age39.240.72024 ACS 5-Year
Students per teacher14.312.7 — more favorable2024-25 school year
Math proficiency78.2%46.7%2018-19 school year
Reading proficiency79.1%46.9%2018-19 school year

A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.

3 rows above show both figures with a ± margin and neither in bold. Those come from the American Community Survey, which samples rather than counts, and the gap between the two is smaller than the uncertainty on the figures themselves — so the survey did not find a difference to report, and calling either one the winner would be reading a result out of noise.

The number of units permitted is not marked because the larger place always permits more; the per-resident rate is the fair comparison.

Iowa and Wisconsin do not give the same test. Each state writes its own assessment and sets its own passing score, so the two proficiency rows above are not directly comparable — the difference between them partly measures which standard is harder. Students per teacher and the school count are unaffected, and each profile ranks its own proficiency within its own state.

Physical risk tradeoff

Urbandale

Elevated or high exposure: drought, tornado, strong wind.

DeForest

Elevated or high exposure: hail.

Your best match

Weight what matters to you. Your preferences stay in this browser and never change either Area Score.

Urbandale
—
Urbandale: Your Score
79
Area Score
DeForest
—
DeForest: Your Score
79
Area Score

Select your priorities to see which of the two fits them better.

Full profiles: Urbandale, IA · DeForest, WI · How this is calculated: methodology