New Braunfels receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
New Braunfels
Schertz
Opportunity: New Braunfels is the more favorable of the two.
Opportunity
66 · Top 30%
vs58 · Top 46%
Growth: Schertz is the more favorable of the two.
Growth
71 · Top 15%
vs75 · Top 10%
Climate: Schertz is the more favorable of the two.
Climate
71 · Top 45%
vs72 · Top 42%
Physical resilience: New Braunfels is the more favorable of the two.
Physical resilience
70 · Top 36%
vs58 · Top 50%
Housing affordability: Schertz is the more favorable of the two.
Housing affordability
78 · Bottom 45%
vs94 · Top 24%
Schools: New Braunfels is the more favorable of the two.
Schools
74 · Top 21%
vs60 · Top 39%
Access: Schertz is the more favorable of the two.
Access
88 · Bottom 36%
vs95 · Top 37%
Economic stability: Schertz is the more favorable of the two.
Economic stability
67 · Top 36%
vs72 · Top 25%
Measured values
| Metric | New Braunfels | Schertz | Source period |
|---|---|---|---|
| Population | 104,643 | 44,050 | 2024 ACS 5-Year |
| Median household income | $86,021 | $99,948 | 2024 ACS 5-Year |
| Per capita income | $44,596 | $43,174 | 2024 ACS 5-Year |
| Population density | 2,324/sq mi | 1,330/sq mi | 2024 ACS 5-Year |
| Median home value | $339,400 | $317,100 | 2024 ACS 5-Year |
| Median gross rent | $1,654 | $1,659 | 2024 ACS 5-Year |
| Homeownership rate | 65.3% | 78.4% | 2024 ACS 5-Year |
| Unemployment rate | 4.2% | 5.0% | June 2026 |
| Employment change (year over year) | -1.0% | -0.9% | June 2026 |
| Bachelor's degree or higher | 38.6% | 39.8% | 2024 ACS 5-Year |
| Poverty rate | 7.4% | 5.2% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 1,295 | 397 | 12 months ending July 2026 |
| Permits per 1,000 residents | 12.4 | 9.0 | 12 months ending July 2026 |
| Permit change (year over year) | -17.0% | -10.8% | 12 months ending July 2026 |
| Average July high | 96°F | 96°F | 1991-2020 Normals |
| Average January low | 40°F | 41°F | 1991-2020 Normals |
| Distance to major airport | 24 mi | 13 mi | NASR current cycle |
| Average commute | 28.6 min | 32.8 min | 2024 ACS 5-Year |
| Median age | 37.1 | 38.6 | 2024 ACS 5-Year |
| Public schools | 26 | 11 | 2024-25 school year |
| Students per teacher | 15.22 | 15.64 | 2024-25 school year |
| Math proficiency | 50.5% | 43.2% | 2019-20 school year |
| Reading proficiency | 51.0% | 45.6% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 39.1% | 35.9% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
New Braunfels
No hazard reaches elevated exposure.
Schertz
Elevated or high exposure: hail.
Your best match
Weight what matters to you. Your preferences stay in this browser and never change either Area Score.
New Braunfels
73
Your Score
72
Area Score
Schertz
73
Your Score
69
Area Score
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Full profiles: New Braunfels, TX · Schertz, TX · How this is calculated: methodology