DeForest vs Verona

Which is the better fit for you?

DeForest, WI
79
Area Score
Top 1% nationally
Verona, WI
78
Area Score
Top 1% nationally

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DeForest receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.

If you are moving

What the difference in prices, rent, homes and weather comes to, using the published figures for the two places. Add your income to see what it would take to keep pace.

Moving from DeForest to Verona

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Everyday prices
About the same
Regional price level 95.9 against 95.9 (US = 100). Both places sit in the same price region, so the index cannot tell them apart.
Income to keep the same purchasing power
Enter your household income to see it.
A new two-bedroom lease
The same
HUD benchmarks it at $1,694 in Verona against $1,694 in DeForest.
The median home
17% more
$420,400 in Verona against $359,600 in DeForest.
The weather you would swap
Similar winters
Normal January lows are 12°F in Verona against 12°F in DeForest; July highs are 82°F against 82°F (summers the same).

These are differences between published figures, not a forecast of your budget. Income and sales taxes, commuting, schools, insurance and the job you would actually get are not in them, and a price index describes a metropolitan area, so two places in one metro read the same. HUD’s rent is a benchmark for a new lease, not a listing.

Signals

DeForest
Verona
Opportunity: Verona is the more favorable of the two.
Opportunity
78 · Top 11%
vs
81 · Top 7%
Growth: DeForest is the more favorable of the two.
Growth
88 · Top 1%
vs
75 · Top 8%
Climate
57 · Bottom 9%
vs
57 · Bottom 9%
Physical resilience: Verona is the more favorable of the two.
Physical resilience
92 · Top 9%
vs
97 · Top 2%
Housing affordability: DeForest is the more favorable of the two.
Housing affordability
83 · Top 7%
vs
81 · Top 11%
Schools: DeForest is the more favorable of the two.
Schools
67 · Top 28%
vs
62 · Top 34%
Access: DeForest is the more favorable of the two.
Access
97 · Top 31%
vs
92 · Bottom 48%
Economic stability: Verona is the more favorable of the two.
Economic stability
75 · Top 11%
vs
86 · Top 1%

Measured values

MetricDeForestVeronaSource period
Population11,50115,2322024 ACS 5-Year
Median household income — the two are too close to separate$106,419 ±$6,994$119,606 ±$15,5892024 ACS 5-Year
Per capita income — the two are too close to separate$53,093 ±$6,331$58,577 ±$3,3392024 ACS 5-Year
Population density1,221/sq mi1,841/sq mi2024 ACS 5-Year
Median home value$359,600$420,4002024 ACS 5-Year
Median gross rent — the two are too close to separate$1,442 ±$143$1,605 ±$892024 ACS 5-Year
Market rent, two bedroom$1,694$1,694FY2026
Cost of living index95.995.92023
Homeownership rate77.9%67.4%2024 ACS 5-Year
Unemployment rate2.9%2.9%July 2026
Employment change (year over year)−0.1%−0.1%July 2026
Bachelor's degree or higher41.7%64.3% — more favorable2024 ACS 5-Year
Poverty rate5.5%1.5% — more favorable2024 ACS 5-Year
Housing units permitted (12 months)61320312 months ending July 2026
Permits per 1,000 residents53.3 — more favorable13.312 months ending July 2026
Permit change (year over year)+101.6%+185.9%12 months ending July 2026
Average July high82°F82°F1991-2020 Normals
Average January low12°F12°F1991-2020 Normals
Annual precipitation37.1"37.1"1991-2020 Normals
Distance to major airport6 mi — more favorable14 miNASR current cycle
Average commute27.1 min19.6 min — more favorable2024 ACS 5-Year
Median age40.738.72024 ACS 5-Year
Students per teacher12.7 — more favorable13.72024-25 school year
Math proficiency46.7% — more favorable44.3%2018-19 school year
Reading proficiency46.9% — more favorable45.2%2018-19 school year

A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.

3 rows above show both figures with a ± margin and neither in bold. Those come from the American Community Survey, which samples rather than counts, and the gap between the two is smaller than the uncertainty on the figures themselves — so the survey did not find a difference to report, and calling either one the winner would be reading a result out of noise.

The number of units permitted is not marked because the larger place always permits more; the per-resident rate is the fair comparison. The year-over-year change is not marked either: a percentage on fewer than 300 units swings on a handful of permits.

Physical risk tradeoff

DeForest

Elevated or high exposure: hail.

Verona

No hazard reaches elevated exposure.

Your best match

Weight what matters to you. Your preferences stay in this browser and never change either Area Score.

DeForest
—
DeForest: Your Score
79
Area Score
Verona
—
Verona: Your Score
78
Area Score

Select your priorities to see which of the two fits them better.

Full profiles: DeForest, WI · Verona, WI · How this is calculated: methodology