72701 — Fayetteville, Arkansas

Area Profile

Income, jobs, climate, physical risk and development data for ZIP code 72701. Its median household income runs 11% below Fayetteville as a whole, which is why this ZIP carries a profile of its own.

70out of 100
Area Score
Top 12% of 3,113 profiles measured

How we calculate this

How this area ranks

Data updated · 15 sources
OpportunityTop 18% of 3,116 ZIP areas measured71
SchoolsTop 22% of 3,047 ZIP areas measured72
GrowthTop 2% of 3,124 ZIP areas measured83
Housing affordability1,886th of 3,112 ZIP areas measured63
ClimateTop 40% of 3,127 ZIP areas measured73
Physical resilienceTop 42% of 3,127 ZIP areas measured65
Access1,960th of 3,127 ZIP areas measured88
Economic stability2,602nd of 3,127 ZIP areas measured31
The quick read

72701 ranks in the top 18% of ZIP areas measured for employment opportunity, with unemployment at 3.9% and median household income of $55,506. The unemployment rate is published for Fayetteville, AR, which contains 72701, rather than for 72701 alone.

In the public schools here, 52% of students met the state standard in mathematics, with 12.5 students for every teacher.

2,340 housing units were authorized over the past twelve months, within 5% of the prior year — steady rather than turning. The permit count and 1 other measure here are published for Fayetteville, AR, which contains 72701, rather than for 72701 alone.

These sentences are written by fixed rules from the measurements below — a statement appears because a number crossed a stated threshold, and the values behind it are stored with it. No figure anywhere on this site is invented, estimated or inferred to fill a gap. How this works.

At a glance

Population
49,835
2024 ACS 5-Year
Median household income
$55,506
Bottom 22% nationally
Density
396/sq mi
126 sq mi of land
Median age
24.3
2024 ACS 5-Year
City
Fayetteville
Arkansas
Nearest major airport
XNA
24 mi · Northwest Arkansas Ntl
Median home value
$355,300
2024 ACS 5-Year

Jobs & opportunity

Unemployment across Fayetteville, AR, which contains 72701, is 3.9%, lower than in 67% of the 3,127 measured US ZIP areas.

Employment across Fayetteville, AR, which contains 72701, grew 3.4% over the past year, to 57,382 employed residents.

44% of adults hold a four-year degree, higher than 83% of measured US ZIP areas.

Median household income of $55,506 is lower than in 78% of measured US ZIP areas.

MetricValueCompared nationallySource period
Income of new arrivalsWashington County, AR’s figurefiling years 2022–2023$61,88738th percentileof 2,996filing years 2022–2023
Income of those who leftWashington County, AR’s figurefiling years 2022–2023$56,93624th percentileof 2,996filing years 2022–2023
Median household income ±$4,5392024 ACS 5-Year$55,506Bottom 22%of 31,0492024 ACS 5-Year
Per capita income ±$2,4812024 ACS 5-Year$31,202Bottom 31%of 32,8222024 ACS 5-Year
Poverty rate ±5%2024 ACS 5-Year16.5%Bottom 26%of 32,8462024 ACS 5-Year
Average commute ±0.9 min2024 ACS 5-Year21.2 minTop 17%of 32,8872024 ACS 5-Year
Bachelor's degree or higher ±3%2024 ACS 5-Year43.7%Top 17%of 33,1932024 ACS 5-Year
Drove alone to work ±3%2024 ACS 5-Year70.6%32nd percentileof 32,7982024 ACS 5-Year
EmploymentFayetteville, AR’s figureJuly 202657,382Top 44%of 3,127July 2026
Employment change (3 years)Fayetteville, AR’s figureJuly 2026+8.5%Top 1%of 3,127July 2026
Employment change (year over year)Fayetteville, AR’s figureJuly 2026+3.4%Top 2%of 3,127July 2026
Labor forceFayetteville, AR’s figureJuly 202659,70756th percentileof 3,127July 2026
Labor force participation ±2%2024 ACS 5-Year76.4%Bottom 43%of 32,8832024 ACS 5-Year
Mean annual wageFayetteville-Springdale-Rogers, AR Metro Area’s figure2025 OEWS$61,240Bottom 29%of 2,7602025 OEWS
Median annual wageFayetteville-Springdale-Rogers, AR Metro Area’s figure2025 OEWS$46,610Bottom 19%of 2,7602025 OEWS
Public transit to work ±0.5%2024 ACS 5-Year1.0%79th percentileof 32,7982024 ACS 5-Year
Unemployment change (year over year)Fayetteville, AR’s figureJuly 2026−0.2%Top 49%of 3,127July 2026
Unemployment rateFayetteville, AR’s figureJuly 20263.9%Top 33%of 3,127July 2026
Worked from home ±3%2024 ACS 5-Year14.6%71st percentileof 32,7982024 ACS 5-Year

Median household income, successive ACS releases

202120222023202456k45k
Each point is a separate five-year estimate, most recently $55,506 in the 2024 ACS 5-Year. Consecutive releases share four years of sample, so AreaProfile shows them as a record of successive estimates and does not compute a year-over-year change from them.

Largest occupations — Fayetteville-Springdale-Rogers, AR

OccupationPeople employedMedian annual wage
Fast Food and Counter Workers8,370$27,170
Retail Salespersons7,940$30,300
Heavy and Tractor-Trailer Truck Drivers7,500$60,480
General and Operations Managers7,010$81,800
Office Clerks, General6,110$39,660
Stockers and Order Fillers5,890$35,040

Searches the 40 largest occupations here that have a published wage.

Occupational employment and wages are published for metropolitan areas rather than for individual cities or ZIP areas, so these describe the wider labor market this location sits in. 2025 OEWS, U.S. Bureau of Labor Statistics.

The Bureau of Labor Statistics does not publish labor-force data for ZIP areas. This is the figure for Fayetteville, AR, the city containing this ZIP code.

52% of students met the state standard in mathematics and 52% in reading, across the schools here that reported results.

There are 12.5 students for every full-time teacher across 7 public schools, fewer than in most measured places.

Public schools
8
2024-25 school year
Students per teacher
12.5
across 7 of them
Math proficiency
52.4%
Top 35% in Arkansas
Reading proficiency
52.3%
Top 30% in Arkansas
All 8 public schools on record, largest first.
SchoolDistrictStudentsPer teacherMathReading
Fayetteville High SchoolFAYETTEVILLE SCHOOL DISTRICT2,58811.349%53%
Ramay Junior High SchoolFAYETTEVILLE SCHOOL DISTRICT76113.448%50%
Happy Hollow Elementary SchoolFAYETTEVILLE SCHOOL DISTRICT52119.367%62%
Root Elementary SchoolFAYETTEVILLE SCHOOL DISTRICT44518.582%72%
Washington Elementary SchoolFAYETTEVILLE SCHOOL DISTRICT29318.352%42%
Agee Lierly Life Preparation Services SchoolFAYETTEVILLE SCHOOL DISTRICT2506.15%5%
Leverett Elementary SchoolFAYETTEVILLE SCHOOL DISTRICT23817.067%57%
Northwest Techical Institute Secondary Career CenterNORTHWEST ARKANSAS COMMUNITY COLLEGE REGIONAL CENTER0———

40.5% of students here are eligible for free or reduced-price lunch. That describes the circumstances families arrive with, not how the schools perform, so it is shown and not scored.

Public schools only, from the NCES Common Core of Data, placed by ZIP code — which schools are in this place, not which one a particular address is zoned for. A dash in a proficiency column is a gap in the federal file, not a bad result. Proficiency is measured against Arkansas’s own standard, so it is ranked within state. How to read school figures.

Prices for everything a household buys run about 9% below the national average — the Bureau of Economic Analysis index reads 91.5, against 100 for the nation. Nationally, housing drives most of the spread between places in this index; other goods vary far less.

The Federal Housing Finance Agency’s house price index for the Fayetteville-Springdale-Rogers, AR Metro Area is up 58% over five years, and up 3.7% over the last year. It follows repeat sales of the same homes, so it measures price change rather than which homes happened to sell.

Homeowners here who pay a tax bill pay a median of $1,810 a year in real estate taxes, about 0.51% of the median home value.

HUD’s Fair Market Rent for a two-bedroom, set near the 40th percentile of recent new leases, is $1,347, some 30% above the $1,040 tenants already here pay.

At HUD’s Fair Market Rent of $1,347 a month for a two-bedroom, keeping rent to 30% of income takes a household income of about $53,900 a year, about 97% of the median household income here of $55,506.

The typical renter household here spends 32% of its income on rent, above the 30% threshold at which a household is considered cost-burdened. Median gross rent runs $1,040 a month.

A median home at $355,300 costs 3.5 times the median income of its owner-occupied households, $102,809, above the historic benchmark of about 3 times income.

Cost of living
91.5

Prices here run about 9% below the national average. The spread between places is driven mostly by housing — goods vary far less — and this excludes taxes.

Published for the Fayetteville-Springdale-Rogers, AR Metro Area as a whole. Prices are regional — people shop, commute and rent across a metropolitan area rather than within a city boundary — so this describes the cost of living around this place better than a figure drawn to its own limits would.

Rent as a share of income
32.3%
Above the 30% cost-burdened threshold
Home price to income
3.5×
median home value ÷ owner household income
Market rent, two bedroom
$1,347
what a new lease costs · FY2026
Median gross rent
$1,040
what tenants now pay · 2024 ACS 5-Year
Median home value
$355,300
2024 ACS 5-Year

The figures above are measured against 72701’s median household income of $55,506, which describes the place rather than you. Enter your own and the ratio is recomputed against it. It stays in this browser.

MetricValueCompared nationallySource period
Cost of living indexthe Fayetteville-Springdale-Rogers, AR Metro Area’s figure202391.5Top 17%of 2,7372023
Home price change (1 year)the Fayetteville-Springdale-Rogers, AR Metro Area’s figure2026 Q2+3.7%63rd percentileof 3,0712026 Q2
Home price change (5 years)the Fayetteville-Springdale-Rogers, AR Metro Area’s figure2026 Q2+58.1%92nd percentileof 3,0712026 Q2
Home price change (10 years)the Fayetteville-Springdale-Rogers, AR Metro Area’s figure2026 Q2+128.2%93rd percentileof 3,0712026 Q2
Home price to income ±0.42024 ACS 5-Year3.5Bottom 28%of 29,2752024 ACS 5-Year
Homeownership rate ±2%2024 ACS 5-Year43.4%6th percentileof 32,7502024 ACS 5-Year
Housing units ±8042024 ACS 5-Year20,72997th percentileof 33,4602024 ACS 5-Year
Market rent, one bedroomFY2026$1,115Top 38%of 3,031FY2026
Market rent, three bedroomFY2026$1,873Top 45%of 3,031FY2026
Market rent, two bedroomFY2026$1,347Top 40%of 3,031FY2026
Median gross rent ±$412024 ACS 5-Year$1,040Bottom 48%of 26,3962024 ACS 5-Year
Median home value ±$18,8152024 ACS 5-Year$355,30075th percentileof 30,8122024 ACS 5-Year
Median property taxes ±$1532024 ACS 5-Year$1,81046th percentileof 28,9352024 ACS 5-Year
Owner household income ±$10,2022024 ACS 5-Year$102,809Top 28%of 29,8022024 ACS 5-Year
Property tax rate ±0.05%2024 ACS 5-Year0.51%14th percentileof 24,0992024 ACS 5-Year
Rent as a share of income ±3%2024 ACS 5-Year32.3%Bottom 28%of 26,2472024 ACS 5-Year
Seasonal and second homes ±1172024 ACS 5-Year16283rd percentileof 33,7722024 ACS 5-Year
Second homes2024 ACS 5-Year0.8%46th percentileof 32,9612024 ACS 5-Year
Vacancy rate2024 ACS 5-Year12.6%76th percentileof 32,7882024 ACS 5-Year
Vacant housing units ±4892024 ACS 5-Year2,76498th percentileof 33,7722024 ACS 5-Year

These measures come from the same ACS release as the income they are compared with. They compare housing cost with local earnings only: transport, groceries, healthcare, insurance and taxes are not in them. How to read affordability, the two rent figures and the cost-of-living index.

Development Momentum

83/ 100
Top 2% of 3,124 published ZIP profiles

An AreaProfile calculation combining permit volume per resident, its direction over one and three years, population change and employment growth. Permit volume alone is not the measure.

65% of the 2,340 units permitted over the past twelve months are in buildings of five or more homes, so new supply is concentrated in apartments and condominiums rather than detached houses. The multifamily share is published for Fayetteville, AR, which contains 72701, rather than for 72701 alone.

At 23.6 permitted units per 1,000 residents, building activity is above the median for measured US ZIP areas. The permit rate is published for Fayetteville, AR, which contains 72701, rather than for 72701 alone.

Units permitted
2,340
12 months ending July 2026
Per 1,000 residents
23.6
Top 2% nationally
Year over year
−5%
vs the prior twelve months
Multifamily share
65.4%
units in 5+ unit buildings

People moving in and out

Net migration
+0.7%
of residents, in a year
Arrivals from another state
48%
of people moving in
Income of arrivals
$61,887
average per tax return
Income of those who left
$56,936
average per tax return

Where newcomers came from

  1. Benton County, AR 4,021 people · 28% of arrivals
  2. Pulaski County, AR 522 people · 3.7% of arrivals
  3. Madison County, AR 385 people · 2.7% of arrivals
  4. Sebastian County, AR 361 people · 2.5% of arrivals
  5. Crawford County, AR 166 people · 1.2% of arrivals

Where people who left went

  1. Benton County, AR 4,636 people · 36% of departures
  2. Madison County, AR 495 people · 3.9% of departures
  3. Sebastian County, AR 252 people · 2.0% of departures
  4. Pulaski County, AR 224 people · 1.7% of departures
  5. Tulsa County, OK 189 people · 1.5% of departures

Based on the address on federal tax returns, compared with the same filers a year earlier. It counts people who file, and sees a move only when the address on a return changes. Domestic moves only: people arriving from abroad are left out. This is the figure for Washington County, AR. IRS Statistics of Income, filing years 2022–2023.

The Building Permits Survey is not published for ZIP areas. This is the figure for Fayetteville, AR, the city containing this ZIP code.

Weather & climate

7 of the twelve months have a normal average temperature between 55°F and 80°F. July averages a high of 89°F and January a low of 25°F.

Normal annual precipitation is 47.0 inches, including 6.5 inches of snow.

10°30°50°70°90°JFMAMJJASOND
Solid line: normal daily high. Dashed line: normal daily low. 1991-2020 normals from NOAA station FAYETTEVILLE DRAKE FLD, 4.8 miles from this location.

Precipitation

JFMAMJJASOND5.9"
Normal monthly precipitation, in inches.
MetricValueSource period
90th percentile air quality index2024 calendar year542024 calendar year
Annual precipitation1991-2020 Normals47.0"1991-2020 Normals
Annual snowfall1991-2020 Normals6.5"1991-2020 Normals
Average January low1991-2020 Normals25°F1991-2020 Normals
Average July high1991-2020 Normals89°F1991-2020 Normals
Comfortable months1991-2020 Normals71991-2020 Normals
Days above AQI 1002024 calendar year12024 calendar year
Median air quality index2024 calendar year412024 calendar year
Seasonal temperature swing1991-2020 Normals41°F1991-2020 Normals

Air quality

Median air quality index
41
Good on a typical day
Worst tenth of days
54
90th percentile index
Days above 100
1
unhealthy for sensitive groups

A comfortable median and a bad tail are different problems. Wildfire smoke and summer ozone show up in the worst tenth of days, not in the middle of the year.

Climate figures are thirty-year normals, not current conditions. Air quality is measured by EPA monitors and published by county only where a monitor sits; a county without one shows nothing rather than an estimate, and a county reading is still the county’s. How to read climate and air quality.

Physical risk

65 / 100
Physical resilience

The hazards accounting for most of this area's expected annual loss are heat wave, inland flooding and tornado, with heat wave alone responsible for 36% of it. Every one of these is independently rated low or minimal nationally — this describes how a small risk is composed, not a large one.

Ice stormHigh
Winter weatherModerate
HailModerate
WildfireModerate
EarthquakeModerate
LandslideModerate
Cold waveModerate

Low or minimal exposure: heat wave, tornado, lightning, inland flooding, strong wind, hurricane, drought, tsunami, volcanic activity, avalanche, coastal flooding.

Hazard ratings are AreaProfile calculations derived from the FEMA National Risk Index v1.20.0 (December 2025). FEMA publishes at county level. ZIP values are the land-area-weighted mean of the counties the ZIP Code Tabulation Area intersects. Expected annual loss is not allocated below county level. FEMA does not endorse this presentation. Higher physical resilience means lower exposure.

These are deaths, not offenses — they say nothing about burglary, theft or assault.

Homicide
2.9
per 100,000 residents · modeled, not measured
Firearm deaths, all intents
8.4
per 100,000 residents
Drug overdose
4.2
per 100,000 residents
Suicide
13.4
per 100,000 residents

Firearm deaths count every intent together, and nationally the majority are suicides rather than homicides, so the firearm figure and the homicide figure above it count some of the same deaths twice over. They overlap and should not be added together.

Death rates are crude rates — deaths divided by population, not adjusted for age — except where a count was too small for the CDC to publish and it modeled the rate, which the card marks. They come from provisional death certificate records, published by the CDC by county and not below it. So they describe the county around 72701 (Washington County) rather than 72701 itself. They are shown and not scored. How to read death rates.

What this profile does not cover

Each of these is absent for a reason, not by oversight. The Area Score is calculated without them; the weighting is on the methodology page.

Reported crime
Offenses reported to police are published by department rather than by town, so AreaProfile shows a rate only on city profiles, and only where that city’s department submitted every month of a year. A ZIP area is not a jurisdiction, so no department reports for one. Fayetteville carries the figure where its department reported a full year. A partial year is never scaled up to look complete, and arrest counts or news volume are never substituted for it.
Taxes
Income and sales taxes are not published: no source covers them nationally with a method open enough to check. Property taxes are shown in the housing section but are not part of the score. The cost-of-living index above is a price level for all consumption, not a household budget, and it excludes taxes. Nothing here is individualized tax advice.
Anything about a specific address
Every figure describes an area, not a street or a house.

Access

3 major airports lie within 100 miles, the nearest Northwest Arkansas Ntl at 24 miles.

MetricValueCompared nationallySource period
Broadband access ±1%2024 ACS 5-Year87.3%Bottom 40%of 32,6632024 ACS 5-Year
Distance to major airportNASR current cycle24 miBottom 39%of 3,127NASR current cycle
Major airports within 100 milesNASR current cycle3Bottom 21%of 3,127NASR current cycle
No internet access ±2%2024 ACS 5-Year5.0%Top 33%of 32,6632024 ACS 5-Year
AirportCodeDistanceLongest runway
Northwest Arkansas NtlXNA24 mi8,801 ft
Fort Smith RgnlFSM48 mi9,318 ft
Springfield-Branson NtlSGF95 mi8,000 ft

Airport identity, position and runway data come from the FAA. “Major airport” is an AreaProfile classification — a public-use civil airport with a paved runway of at least 8,000 feet — not an FAA hub designation. Distances are straight-line, not driving distance.

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Area Score
70
Your Score
—

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Data & methodology

Used forSourceSource period
AccessFederal Aviation Administration
Airports (NASR) — Aeronautical Data Delivery Service
NASR current cycle
Physical riskFederal Emergency Management Agency
National Risk Index
National Risk Index December 2025 (v1.20.0)
Demographics, IncomeInternal Revenue Service, Statistics of Income Division
U.S. Population Migration Data (county to county)
filing years 2022–2023
ClimateNOAA National Centers for Environmental Information
U.S. Climate Normals 1991–2020 (Monthly)
1991-2020 Normals
HousingU.S. Bureau of Economic Analysis
Regional price parities and county personal income
2023
JobsU.S. Bureau of Labor Statistics
Local Area Unemployment Statistics
July 2026
JobsU.S. Bureau of Labor Statistics
Occupational Employment and Wage Statistics
2025 OEWS
Access, Demographics, Housing, Income, JobsU.S. Census Bureau
American Community Survey 5-Year Estimates (Table-Based Summary File)
2024 ACS 5-Year
DevelopmentU.S. Census Bureau
Building Permits Survey
12 months ending July 2026
DemographicsU.S. Census Bureau
Population Estimates Program
July 1, 2024 estimate
SafetyU.S. Centers for Disease Control and Prevention, National Center for Health Statistics
Provisional county-level mortality by intent
March 2025 to February 2026; May 2025 to April 2026
SchoolsU.S. Department of Education, National Center for Education Statistics
Common Core of Data and EDFacts assessments
2018-19 school year; 2024-25 school year
HousingU.S. Department of Housing and Urban Development, Office of Policy Development and Research
Fair Market Rents
FY2026
ClimateU.S. Environmental Protection Agency, Air Quality System
Daily Air Quality Index by county
2024 calendar year
HousingU.S. Federal Housing Finance Agency
House Price Index (traditional, all-transactions)
2026 Q2
Current conditionsNOAA National Weather Service
National Weather Service current conditions
Live observation, read when the page opens

Profile recalculated October 8, 2026. Recalculation is not the same as new source data — each figure above shows the period its source actually covers. Read the full methodology, or every source with how often each updates.

72701 vs Fayetteville

How this ZIP area compares with Fayetteville as a whole. Both figures come from the same ACS release, so the comparison is like for like — a gap here is a real difference between the two places, not two surveys disagreeing.

72701
Fayetteville
Median household income: Fayetteville is the more favorable of the two.
Median household income
$55,506
vs
$62,695
Per capita income: Fayetteville is the more favorable of the two.
Per capita income
$31,202
vs
$39,241
Population density
396/sq mi
vs
1,814/sq mi
Median home value
$355,300
vs
$349,600
Median gross rent: 72701 is the more favorable of the two.
Median gross rent
$1,040
vs
$1,065
Homeownership rate
43.4%
vs
41.8%
Bachelor's degree or higher: Fayetteville is the more favorable of the two.
Bachelor's degree or higher
43.7%
vs
49.0%
Poverty rate: Fayetteville is the more favorable of the two.
Poverty rate
16.5%
vs
13.7%
Median age
24.3
vs
28.8

Some demographic statistics use Census ZIP Code Tabulation Areas, which approximate but do not exactly match USPS ZIP delivery geography. See the methodology for how AreaProfile maps between them.