Signals
Pocatello
Sturgis
Growth
76 · Top 11%
vs58 · Top 38%
Climate
56 · Bottom 13%
vs62 · Bottom 34%
Physical resilience
62 · Top 42%
vs77 · Top 19%
Housing affordability
83 · Bottom 23%
vs100 · Top 27%
Access
89 · Top 25%
vs86 · Top 32%
Economic stability
70 · Top 25%
vs59 · Top 41%
Measured values
| Metric | Pocatello | Sturgis | Source period |
|---|---|---|---|
| Population | 89,454 | 60,969 | 2024 ACS 5-Year |
| Median household income | $66,499 | $66,425 | 2024 ACS 5-Year |
| Per capita income | $33,866 | $32,102 | 2024 ACS 5-Year |
| Population density | 80/sq mi | 122/sq mi | 2024 ACS 5-Year |
| Median home value | $300,700 | $178,300 | 2024 ACS 5-Year |
| Median gross rent | $960 | $849 | 2024 ACS 5-Year |
| Homeownership rate | 69.5% | 76.1% | 2024 ACS 5-Year |
| Bachelor's degree or higher | 30.6% | 16.9% | 2024 ACS 5-Year |
| Poverty rate | 12.3% | 11.4% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 581 | 200 | 12 months ending July 2026 |
| Permits per 1,000 residents | 6.5 | 3.3 | 12 months ending July 2026 |
| Permit change (year over year) | 47.5% | 19.8% | 12 months ending July 2026 |
| Average July high | 89°F | 83°F | 1991-2020 Normals |
| Average January low | 17°F | 18°F | 1991-2020 Normals |
| Annual precipitation | 11.8" | 33.2" | 1991-2020 Normals |
| Distance to major airport | 24 mi | 31 mi | NASR current cycle |
| Average commute | 19.0 min | 22.3 min | 2024 ACS 5-Year |
| Median age | 35.2 | 39.9 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Pocatello
Elevated or high exposure: wildfire, earthquake.
Sturgis
Elevated or high exposure: hail.
Full profiles: Pocatello, ID Metro Area · Sturgis, MI Micro Area · How this is calculated: methodology