Vienna receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Marshall
Vienna
Opportunity
39 · Bottom 16%
vs37 · Bottom 13%
Growth
26 · Bottom 13%
vs23 · Bottom 10%
Climate
51 · Bottom 1%
vs70 · Bottom 47%
Physical resilience
44 · Bottom 34%
vs35 · Bottom 27%
Housing affordability
99 · Top 10%
vs100 · Top 8%
Access
48 · Bottom 3%
vs49 · Bottom 4%
Economic stability
48 · Bottom 29%
vs54 · Bottom 38%
Measured values
| Metric | Marshall | Vienna | Source period |
|---|---|---|---|
| Population | 13,896 | 10,518 | 2024 ACS 5-Year |
| Median household income | $68,566 | $60,388 | 2024 ACS 5-Year |
| Per capita income | $38,548 | $40,868 | 2024 ACS 5-Year |
| Population density | 1,344/sq mi | 2,651/sq mi | 2024 ACS 5-Year |
| Median home value | $210,300 | $154,300 | 2024 ACS 5-Year |
| Median gross rent | $779 | $809 | 2024 ACS 5-Year |
| Homeownership rate | 62.9% | 75.9% | 2024 ACS 5-Year |
| Unemployment rate | 5.0% | 4.3% | June 2026 |
| Employment change (year over year) | -1.4% | -2.8% | June 2026 |
| Bachelor's degree or higher | 35.5% | 31.4% | 2024 ACS 5-Year |
| Poverty rate | 16.9% | 10.2% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 17 | 5 | 12 months ending July 2026 |
| Permits per 1,000 residents | 1.2 | 0.5 | 12 months ending July 2026 |
| Permit change (year over year) | -77.9% | -37.5% | 12 months ending July 2026 |
| Average July high | 85°F | 87°F | 1991-2020 Normals |
| Average January low | 4°F | 24°F | 1991-2020 Normals |
| Annual precipitation | 28.9" | 44.2" | 1991-2020 Normals |
| Distance to major airport | 76 mi | 82 mi | NASR current cycle |
| Average commute | 12.1 min | 21.6 min | 2024 ACS 5-Year |
| Median age | 35.9 | 40.4 | 2024 ACS 5-Year |
| Public schools | 9 | 4 | 2024-25 school year |
| Students per teacher | 12.36 | 13.86 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Marshall
Elevated or high exposure: hail, inland flooding, tornado.
Vienna
Elevated or high exposure: inland flooding.
Full profiles: Marshall, MN · Vienna, WV · How this is calculated: methodology