Green Bay receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Lincoln
Green Bay
Opportunity
85 · Top 4%
vs85 · Top 3%
Growth
67 · Top 23%
vs70 · Top 19%
Climate
57 · Bottom 18%
vs57 · Bottom 16%
Physical resilience
73 · Top 24%
vs94 · Top 2%
Housing affordability
93 · Bottom 45%
vs97 · Top 40%
Access
95 · Top 17%
vs97 · Top 12%
Economic stability
86 · Top 7%
vs86 · Top 8%
Measured values
| Metric | Lincoln | Green Bay | Source period |
|---|---|---|---|
| Population | 344,337 | 331,145 | 2024 ACS 5-Year |
| Median household income | $75,049 | $79,267 | 2024 ACS 5-Year |
| Per capita income | $40,917 | $42,043 | 2024 ACS 5-Year |
| Population density | 244/sq mi | 177/sq mi | 2024 ACS 5-Year |
| Median home value | $273,500 | $257,300 | 2024 ACS 5-Year |
| Median gross rent | $1,082 | $1,010 | 2024 ACS 5-Year |
| Homeownership rate | 59.6% | 69.6% | 2024 ACS 5-Year |
| Unemployment rate | 2.9% | 3.1% | June 2026 |
| Employment change (year over year) | 0.3% | 2.2% | June 2026 |
| Bachelor's degree or higher | 41.4% | 30.9% | 2024 ACS 5-Year |
| Poverty rate | 11.7% | 8.9% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 2,088 | 1,964 | 12 months ending July 2026 |
| Permits per 1,000 residents | 6.1 | 5.9 | 12 months ending July 2026 |
| Permit change (year over year) | -13.1% | 7.7% | 12 months ending July 2026 |
| Average July high | 89°F | 81°F | 1991-2020 Normals |
| Average January low | 14°F | 11°F | 1991-2020 Normals |
| Annual precipitation | 29.3" | 31.6" | 1991-2020 Normals |
| Distance to major airport | 6 mi | 7 mi | NASR current cycle |
| Average commute | 20.8 min | 22.2 min | 2024 ACS 5-Year |
| Median age | 34.5 | 39.5 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Lincoln
Elevated or high exposure: hail, strong wind, tornado.
Green Bay
No hazard reaches elevated exposure.
Full profiles: Lincoln, NE Metro Area · Green Bay, WI Metro Area · How this is calculated: methodology