Howard receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Howard
Allouez
Opportunity
85 · Top 3%
vs86 · Top 2%
Growth
74 · Top 11%
vs26 · Bottom 13%
Climate
57 · Bottom 8%
vs57 · Bottom 8%
Physical resilience
95 · Top 4%
vs95 · Top 5%
Housing affordability
92 · Top 26%
vs100 · Top 8%
Access
97 · Top 29%
vs97 · Top 29%
Economic stability
79 · Top 9%
vs67 · Top 36%
Measured values
| Metric | Howard | Allouez | Source period |
|---|---|---|---|
| Population | 21,087 | 13,975 | 2024 ACS 5-Year |
| Median household income | $85,477 | $91,250 | 2024 ACS 5-Year |
| Per capita income | $48,608 | $42,342 | 2024 ACS 5-Year |
| Population density | 1,139/sq mi | 3,061/sq mi | 2024 ACS 5-Year |
| Median home value | $315,700 | $235,000 | 2024 ACS 5-Year |
| Median gross rent | $1,102 | $1,114 | 2024 ACS 5-Year |
| Homeownership rate | 63.9% | 81.5% | 2024 ACS 5-Year |
| Unemployment rate | 3.1% | 3.1% | June 2026 |
| Employment change (year over year) | 2.1% | 2.1% | June 2026 |
| Bachelor's degree or higher | 35.8% | 36.3% | 2024 ACS 5-Year |
| Poverty rate | 5.1% | 5.1% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 189 | 2 | 12 months ending July 2026 |
| Permits per 1,000 residents | 9.0 | 0.1 | 12 months ending July 2026 |
| Permit change (year over year) | 2.2% | -60.0% | 12 months ending July 2026 |
| Average July high | 81°F | 81°F | 1991-2020 Normals |
| Average January low | 11°F | 11°F | 1991-2020 Normals |
| Annual precipitation | 31.6" | 31.6" | 1991-2020 Normals |
| Distance to major airport | 6 mi | 5 mi | NASR current cycle |
| Average commute | 21.3 min | 19.5 min | 2024 ACS 5-Year |
| Median age | 41.2 | 41.6 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Full profiles: Howard, WI · Allouez, WI · How this is calculated: methodology