Signals
Branson
Nogales
Growth
86 · Top 3%
vs74 · Top 12%
Climate
74 · Top 22%
vs77 · Top 11%
Physical resilience
30 · Bottom 20%
vs27 · Bottom 16%
Housing affordability
86 · Bottom 29%
vs86 · Bottom 28%
Access
72 · Bottom 42%
vs71 · Bottom 40%
Economic stability
29 · Bottom 19%
vs28 · Bottom 18%
Measured values
| Metric | Branson | Nogales | Source period |
|---|---|---|---|
| Population | 56,529 | 48,926 | 2024 ACS 5-Year |
| Median household income | $56,497 | $55,217 | 2024 ACS 5-Year |
| Per capita income | $31,637 | $26,237 | 2024 ACS 5-Year |
| Population density | 89/sq mi | 40/sq mi | 2024 ACS 5-Year |
| Median home value | $218,800 | $233,000 | 2024 ACS 5-Year |
| Median gross rent | $926 | $829 | 2024 ACS 5-Year |
| Homeownership rate | 67.0% | 69.3% | 2024 ACS 5-Year |
| Bachelor's degree or higher | 25.0% | 23.1% | 2024 ACS 5-Year |
| Poverty rate | 15.6% | 20.2% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 1,175 | 351 | 12 months ending July 2026 |
| Permits per 1,000 residents | 20.8 | 7.2 | 12 months ending July 2026 |
| Permit change (year over year) | 321.1% | -5.1% | 12 months ending July 2026 |
| Average July high | 89°F | 94°F | 1991-2020 Normals |
| Average January low | 27°F | 34°F | 1991-2020 Normals |
| Annual precipitation | 44.5" | 14.6" | 1991-2020 Normals |
| Distance to major airport | 45 mi | 41 mi | NASR current cycle |
| Average commute | 24.8 min | 26.0 min | 2024 ACS 5-Year |
| Median age | 42.6 | 37.9 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Branson
Elevated or high exposure: ice storm.
Nogales
Elevated or high exposure: wildfire, inland flooding.
Full profiles: Branson, MO Micro Area · Nogales, AZ Micro Area · How this is calculated: methodology