38261 receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
38261
72104
Opportunity
49 · Bottom 38%
vs41 · Bottom 22%
Growth
26 · Bottom 12%
vs23 · Bottom 9%
Climate
75 · Top 30%
vs66 · Bottom 38%
Physical resilience
43 · Bottom 33%
vs32 · Bottom 25%
Housing affordability
100 · Top 9%
vs100 · Top 9%
Access
67 · Bottom 10%
vs70 · Bottom 12%
Economic stability
34 · Bottom 13%
vs26 · Bottom 6%
Measured values
| Metric | 38261 | 72104 | Source period |
|---|---|---|---|
| Population | 16,385 | 23,624 | 2024 ACS 5-Year |
| Median household income | $55,876 | $54,774 | 2024 ACS 5-Year |
| Per capita income | $30,444 | $24,638 | 2024 ACS 5-Year |
| Population density | 93/sq mi | 72/sq mi | 2024 ACS 5-Year |
| Median home value | $153,400 | $127,700 | 2024 ACS 5-Year |
| Median gross rent | $761 | $767 | 2024 ACS 5-Year |
| Homeownership rate | 61.2% | 71.1% | 2024 ACS 5-Year |
| Unemployment rate | 3.7% | 4.7% | June 2026 |
| Employment change (year over year) | -0.6% | 0.1% | June 2026 |
| Bachelor's degree or higher | 21.3% | 16.1% | 2024 ACS 5-Year |
| Poverty rate | 19.9% | 16.6% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 2 | 2 | 12 months ending July 2026 |
| Permits per 1,000 residents | 0.2 | 0.2 | 12 months ending July 2026 |
| Permit change (year over year) | 100.0% | -71.4% | 12 months ending July 2026 |
| Average July high | 88°F | 93°F | 1991-2020 Normals |
| Average January low | 27°F | 33°F | 1991-2020 Normals |
| Annual precipitation | 53.8" | 52.9" | 1991-2020 Normals |
| Distance to major airport | 56 mi | 43 mi | NASR current cycle |
| Average commute | 18.7 min | 30.7 min | 2024 ACS 5-Year |
| Median age | 39.8 | 42.3 | 2024 ACS 5-Year |
| Public schools | 5 | 9 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
38261
Elevated or high exposure: tornado.
72104
Elevated or high exposure: ice storm, lightning, hail.
Full profiles: 38261 — Union City, TN · 72104 — Malvern, AR · How this is calculated: methodology