Signals
Whitefish Bay
Greenfield
Opportunity
69 · Top 24%
vs64 · Top 33%
Climate
61 · Bottom 18%
vs61 · Bottom 18%
Physical resilience
98 · Top 1%
vs98 · Top 1%
Housing affordability
96 · Top 18%
vs88 · Top 37%
Access
62 · Bottom 8%
vs62 · Bottom 8%
Economic stability
82 · Top 4%
vs67 · Top 36%
Measured values
| Metric | Whitefish Bay | Greenfield | Source period |
|---|---|---|---|
| Population | 14,665 | 37,345 | 2024 ACS 5-Year |
| Median household income | $157,109 | $70,459 | 2024 ACS 5-Year |
| Per capita income | $78,966 | $42,974 | 2024 ACS 5-Year |
| Population density | 6,934/sq mi | 3,238/sq mi | 2024 ACS 5-Year |
| Median home value | $533,800 | $261,100 | 2024 ACS 5-Year |
| Median gross rent | $1,335 | $1,170 | 2024 ACS 5-Year |
| Homeownership rate | 83.1% | 54.8% | 2024 ACS 5-Year |
| Unemployment rate | 4.3% | 3.7% | June 2026 |
| Employment change (year over year) | 0.4% | 0.4% | June 2026 |
| Bachelor's degree or higher | 81.9% | 33.5% | 2024 ACS 5-Year |
| Poverty rate | 3.7% | 8.6% | 2024 ACS 5-Year |
| Average July high | 82°F | 82°F | 1991-2020 Normals |
| Average January low | 17°F | 17°F | 1991-2020 Normals |
| Annual precipitation | 34.6" | 34.6" | 1991-2020 Normals |
| Distance to major airport | 69 mi | 68 mi | NASR current cycle |
| Average commute | 22.8 min | 23.7 min | 2024 ACS 5-Year |
| Median age | 40.5 | 42.0 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Your best match
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Whitefish Bay
71
Your Score
71
Area Score
Greenfield
67
Your Score
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Area Score
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Full profiles: Whitefish Bay, WI · Greenfield, WI · How this is calculated: methodology