Rockwall receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Rockwall
Denton
Opportunity
72 · Top 19%
vs65 · Top 31%
Growth
71 · Top 15%
vs75 · Top 11%
Climate
68 · Bottom 42%
vs63 · Bottom 25%
Physical resilience
79 · Top 25%
vs65 · Top 43%
Housing affordability
89 · Top 35%
vs72 · Bottom 37%
Schools
77 · Top 18%
vs52 · Top 49%
Access
91 · Bottom 46%
vs93 · Top 44%
Economic stability
77 · Top 13%
vs56 · Bottom 41%
Measured values
| Metric | Rockwall | Denton | Source period |
|---|---|---|---|
| Population | 51,168 | 152,866 | 2024 ACS 5-Year |
| Median household income | $115,580 | $76,019 | 2024 ACS 5-Year |
| Per capita income | $52,156 | $38,167 | 2024 ACS 5-Year |
| Population density | 1,729/sq mi | 1,577/sq mi | 2024 ACS 5-Year |
| Median home value | $411,700 | $348,200 | 2024 ACS 5-Year |
| Median gross rent | $1,947 | $1,420 | 2024 ACS 5-Year |
| Homeownership rate | 72.5% | 50.0% | 2024 ACS 5-Year |
| Unemployment rate | 4.2% | 4.5% | June 2026 |
| Employment change (year over year) | -0.4% | -0.3% | June 2026 |
| Bachelor's degree or higher | 48.6% | 41.7% | 2024 ACS 5-Year |
| Poverty rate | 4.0% | 15.8% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 376 | 2,619 | 12 months ending July 2026 |
| Permits per 1,000 residents | 7.3 | 17.1 | 12 months ending July 2026 |
| Permit change (year over year) | -32.5% | -14.9% | 12 months ending July 2026 |
| Average July high | 96°F | 96°F | 1991-2020 Normals |
| Average January low | 36°F | 32°F | 1991-2020 Normals |
| Annual precipitation | 38.4" | 35.6" | 1991-2020 Normals |
| Distance to major airport | 24 mi | 19 mi | NASR current cycle |
| Average commute | 34.8 min | 25.5 min | 2024 ACS 5-Year |
| Median age | 39.5 | 31.4 | 2024 ACS 5-Year |
| Public schools | 12 | 39 | 2024-25 school year |
| Students per teacher | 16.04 | 13.55 | 2024-25 school year |
| Math proficiency | 55.2% | 34.9% | 2019-20 school year |
| Reading proficiency | 52.4% | 41.1% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 23.8% | 50.3% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Rockwall
Elevated or high exposure: hail.
Denton
Elevated or high exposure: hail.
Full profiles: Rockwall, TX · Denton, TX · How this is calculated: methodology