Pacifica receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Pacifica
Richmond
Opportunity
63 · Top 35%
vs45 · Bottom 27%
Growth
23 · Bottom 10%
vs26 · Bottom 12%
Climate
89 · Top 8%
vs89 · Top 8%
Physical resilience
37 · Bottom 30%
vs23 · Bottom 17%
Housing affordability
50 · Bottom 10%
vs51 · Bottom 11%
Access
99 · Top 8%
vs95 · Top 40%
Economic stability
73 · Top 22%
vs60 · Top 50%
Measured values
| Metric | Pacifica | Richmond | Source period |
|---|---|---|---|
| Population | 37,261 | 115,505 | 2024 ACS 5-Year |
| Median household income | $160,523 | $95,391 | 2024 ACS 5-Year |
| Per capita income | $73,854 | $43,743 | 2024 ACS 5-Year |
| Population density | 2,961/sq mi | 3,845/sq mi | 2024 ACS 5-Year |
| Median home value | $1,249,800 | $668,200 | 2024 ACS 5-Year |
| Median gross rent | $3,098 | $1,960 | 2024 ACS 5-Year |
| Homeownership rate | 67.7% | 54.7% | 2024 ACS 5-Year |
| Unemployment rate | 3.8% | 4.6% | June 2026 |
| Employment change (year over year) | -0.9% | -1.8% | June 2026 |
| Bachelor's degree or higher | 48.9% | 33.0% | 2024 ACS 5-Year |
| Poverty rate | 5.8% | 13.5% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 10 | 79 | 12 months ending July 2026 |
| Permits per 1,000 residents | 0.3 | 0.7 | 12 months ending July 2026 |
| Permit change (year over year) | -16.7% | -40.6% | 12 months ending July 2026 |
| Average July high | 73°F | 66°F | 1991-2020 Normals |
| Average January low | 45°F | 47°F | 1991-2020 Normals |
| Annual precipitation | 19.6" | 22.9" | 1991-2020 Normals |
| Distance to major airport | 6 mi | 18 mi | NASR current cycle |
| Average commute | 29.7 min | 37.1 min | 2024 ACS 5-Year |
| Median age | 44.6 | 37.9 | 2024 ACS 5-Year |
| Public schools | 9 | 46 | 2024-25 school year |
| Students per teacher | 20.98 | 22.71 | 2024-25 school year |
| Free or reduced-price lunch eligibility | 18.4% | 78.9% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Pacifica
Elevated or high exposure: earthquake, inland flooding.
Richmond
Elevated or high exposure: earthquake, inland flooding.
Full profiles: Pacifica, CA · Richmond, CA · How this is calculated: methodology