Rochester Hills receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Howell
Rochester Hills
Opportunity
57 · Top 48%
vs77 · Top 10%
Growth
25 · Bottom 12%
vs34 · Bottom 23%
Climate
59 · Bottom 12%
vs61 · Bottom 16%
Physical resilience
94 · Top 5%
vs94 · Top 6%
Housing affordability
72 · Bottom 36%
vs96 · Top 18%
Schools
60 · Top 39%
vs78 · Top 16%
Access
83 · Bottom 27%
vs84 · Bottom 27%
Economic stability
68 · Top 35%
vs70 · Top 28%
Measured values
| Metric | Howell | Rochester Hills | Source period |
|---|---|---|---|
| Population | 10,021 | 77,089 | 2024 ACS 5-Year |
| Median household income | $60,449 | $120,694 | 2024 ACS 5-Year |
| Per capita income | $44,479 | $57,833 | 2024 ACS 5-Year |
| Population density | 2,008/sq mi | 2,350/sq mi | 2024 ACS 5-Year |
| Median home value | $265,600 | $409,800 | 2024 ACS 5-Year |
| Median gross rent | $1,177 | $1,644 | 2024 ACS 5-Year |
| Homeownership rate | 53.9% | 76.7% | 2024 ACS 5-Year |
| Unemployment rate | 4.2% | 3.8% | June 2026 |
| Employment change (year over year) | 1.2% | 1.2% | June 2026 |
| Bachelor's degree or higher | 31.2% | 61.4% | 2024 ACS 5-Year |
| Poverty rate | 7.7% | 5.2% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 5 | 25 | 12 months ending July 2026 |
| Permits per 1,000 residents | 0.5 | 0.3 | 12 months ending July 2026 |
| Permit change (year over year) | -75.0% | -26.5% | 12 months ending July 2026 |
| Average July high | 83°F | 82°F | 1991-2020 Normals |
| Average January low | 14°F | 17°F | 1991-2020 Normals |
| Annual precipitation | 33.1" | 29.2" | 1991-2020 Normals |
| Distance to major airport | 35 mi | 33 mi | NASR current cycle |
| Average commute | 29.6 min | 26.3 min | 2024 ACS 5-Year |
| Median age | 40.8 | 41.0 | 2024 ACS 5-Year |
| Public schools | 14 | 23 | 2024-25 school year |
| Students per teacher | 17.44 | 18.82 | 2024-25 school year |
| Math proficiency | 42.4% | 59.6% | 2019-20 school year |
| Reading proficiency | 54.9% | 70.7% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 23.9% | 12.9% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Howell
Elevated or high exposure: strong wind.
Rochester Hills
No hazard reaches elevated exposure.
Your best match
Weight what matters to you. Your preferences stay in this browser and never change either Area Score.
Howell
65
Your Score
64
Area Score
Rochester Hills
74
Your Score
75
Area Score
Select your priorities to see which of the two fits them better.
Full profiles: Howell, MI · Rochester Hills, MI · How this is calculated: methodology