Franklin Town receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Franklin Town
Brockton
Opportunity
74 · Top 15%
vs44 · Bottom 25%
Growth
75 · Top 10%
vs35 · Bottom 25%
Climate
63 · Bottom 30%
vs62 · Bottom 24%
Physical resilience
92 · Top 9%
vs89 · Top 13%
Housing affordability
87 · Top 39%
vs60 · Bottom 20%
Schools
83 · Top 9%
vs12 · Bottom 3%
Access
89 · Bottom 40%
vs93 · Top 46%
Economic stability
76 · Top 14%
vs61 · Top 48%
Measured values
| Metric | Franklin Town | Brockton | Source period |
|---|---|---|---|
| Population | 33,154 | 105,386 | 2024 ACS 5-Year |
| Median household income | $145,773 | $80,115 | 2024 ACS 5-Year |
| Per capita income | $65,125 | $35,830 | 2024 ACS 5-Year |
| Population density | 1,245/sq mi | 4,940/sq mi | 2024 ACS 5-Year |
| Median home value | $611,700 | $437,500 | 2024 ACS 5-Year |
| Median gross rent | $1,899 | $1,641 | 2024 ACS 5-Year |
| Homeownership rate | 78.2% | 57.4% | 2024 ACS 5-Year |
| Unemployment rate | 3.6% | 5.1% | June 2026 |
| Employment change (year over year) | -1.5% | -1.5% | June 2026 |
| Bachelor's degree or higher | 58.1% | 22.3% | 2024 ACS 5-Year |
| Poverty rate | 5.9% | 13.5% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 241 | 41 | 12 months ending July 2026 |
| Permits per 1,000 residents | 7.3 | 0.4 | 12 months ending July 2026 |
| Permit change (year over year) | 125.2% | -10.9% | 12 months ending July 2026 |
| Average July high | 86°F | 82°F | 1991-2020 Normals |
| Average January low | 21°F | 19°F | 1991-2020 Normals |
| Annual precipitation | 43.9" | 53.3" | 1991-2020 Normals |
| Distance to major airport | 25 mi | 19 mi | NASR current cycle |
| Average commute | 35.6 min | 34.1 min | 2024 ACS 5-Year |
| Median age | 41.3 | 36.7 | 2024 ACS 5-Year |
| Public schools | 12 | 24 | 2024-25 school year |
| Students per teacher | 12.59 | 15.80 | 2024-25 school year |
| Math proficiency | 50.1% | 10.5% | 2019-20 school year |
| Reading proficiency | 63.9% | 21.3% | 2019-20 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Franklin Town
Elevated or high exposure: hurricane, coastal flooding.
Brockton
Elevated or high exposure: coastal flooding, hurricane.
Your best match
Weight what matters to you. Your preferences stay in this browser and never change either Area Score.
Franklin Town
80
Your Score
80
Area Score
Brockton
57
Your Score
54
Area Score
Select your priorities to see which of the two fits them better.
Full profiles: Franklin Town, MA · Brockton, MA · How this is calculated: methodology