Murray receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
Douglas
Murray
Opportunity
8 · Bottom 1%
vs21 · Bottom 2%
Growth
33 · Bottom 22%
vs46 · Bottom 43%
Climate
70 · Bottom 46%
vs74 · Top 30%
Physical resilience
18 · Bottom 12%
vs42 · Bottom 33%
Housing affordability
82 · Top 47%
vs71 · Bottom 35%
Access
36 · Bottom 1%
vs45 · Bottom 3%
Economic stability
16 · Bottom 1%
vs29 · Bottom 6%
Measured values
| Metric | Douglas | Murray | Source period |
|---|---|---|---|
| Population | 15,981 | 18,080 | 2024 ACS 5-Year |
| Median household income | $42,019 | $44,091 | 2024 ACS 5-Year |
| Per capita income | $18,503 | $26,129 | 2024 ACS 5-Year |
| Population density | 1,601/sq mi | 1,546/sq mi | 2024 ACS 5-Year |
| Median home value | $157,700 | $195,000 | 2024 ACS 5-Year |
| Median gross rent | $772 | $870 | 2024 ACS 5-Year |
| Homeownership rate | 62.6% | 41.7% | 2024 ACS 5-Year |
| Unemployment rate | 6.9% | 6.4% | June 2026 |
| Employment change (year over year) | -6.1% | -2.9% | June 2026 |
| Bachelor's degree or higher | 12.4% | 36.1% | 2024 ACS 5-Year |
| Poverty rate | 27.8% | 24.1% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 19 | 26 | 12 months ending July 2026 |
| Permits per 1,000 residents | 1.2 | 1.4 | 12 months ending July 2026 |
| Permit change (year over year) | 26.7% | 44.4% | 12 months ending July 2026 |
| Average July high | 94°F | 89°F | 1991-2020 Normals |
| Average January low | 28°F | 27°F | 1991-2020 Normals |
| Annual precipitation | 11.8" | 58.1" | 1991-2020 Normals |
| Distance to major airport | 96 mi | 87 mi | NASR current cycle |
| Average commute | 25.1 min | 13.9 min | 2024 ACS 5-Year |
| Median age | 34.4 | 25.8 | 2024 ACS 5-Year |
| Public schools | 16 | 12 | 2024-25 school year |
| Students per teacher | 21.06 | 15.77 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
Douglas
Elevated or high exposure: wildfire, inland flooding.
Murray
Elevated or high exposure: earthquake.
Full profiles: Douglas, AZ · Murray, KY · How this is calculated: methodology