37363 receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
99352
37363
Opportunity
74 · Top 15%
vs72 · Top 17%
Growth
83 · Top 3%
vs74 · Top 10%
Climate
63 · Bottom 30%
vs73 · Top 39%
Physical resilience
47 · Bottom 38%
vs58 · Bottom 49%
Housing affordability
79 · Bottom 48%
vs85 · Top 41%
Access
55 · Bottom 5%
vs48 · Bottom 3%
Economic stability
60 · Top 50%
vs69 · Top 32%
Measured values
| Metric | 99352 | 37363 | Source period |
|---|---|---|---|
| Population | 37,430 | 42,093 | 2024 ACS 5-Year |
| Median household income | $100,108 | $97,399 | 2024 ACS 5-Year |
| Per capita income | $56,937 | $48,995 | 2024 ACS 5-Year |
| Population density | 1,560/sq mi | 700/sq mi | 2024 ACS 5-Year |
| Median home value | $474,100 | $376,800 | 2024 ACS 5-Year |
| Median gross rent | $1,563 | $1,630 | 2024 ACS 5-Year |
| Homeownership rate | 67.8% | 75.2% | 2024 ACS 5-Year |
| Unemployment rate | 4.1% | 3.6% | June 2026 |
| Employment change (year over year) | -0.5% | -1.4% | June 2026 |
| Bachelor's degree or higher | 49.2% | 44.1% | 2024 ACS 5-Year |
| Poverty rate | 9.2% | 6.0% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 790 | 66 | 12 months ending July 2026 |
| Permits per 1,000 residents | 12.6 | 5.8 | 12 months ending July 2026 |
| Permit change (year over year) | 32.6% | 200.0% | 12 months ending July 2026 |
| Average July high | 93°F | 91°F | 1991-2020 Normals |
| Average January low | 28°F | 32°F | 1991-2020 Normals |
| Annual precipitation | 7.6" | 55.0" | 1991-2020 Normals |
| Distance to major airport | 67 mi | 76 mi | NASR current cycle |
| Average commute | 22.4 min | 27.1 min | 2024 ACS 5-Year |
| Median age | 38.1 | 43.4 | 2024 ACS 5-Year |
| Public schools | 17 | 8 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
99352
Elevated or high exposure: wildfire, heat wave, earthquake.
37363
Elevated or high exposure: earthquake.
Full profiles: 99352 — Richland, WA · 37363 — Collegedale, TN · How this is calculated: methodology