97303 and 97132 receive effectively the same standardized Area Score. Which fits you better depends on which dimensions you weight — the differences below are where they actually diverge.
Signals
97303
97132
Opportunity
62 · Top 36%
vs62 · Top 36%
Growth
59 · Top 35%
vs68 · Top 18%
Climate
74 · Top 36%
vs74 · Top 36%
Physical resilience
42 · Bottom 33%
vs40 · Bottom 31%
Housing affordability
72 · Bottom 38%
vs68 · Bottom 32%
Access
73 · Bottom 14%
vs84 · Bottom 27%
Economic stability
69 · Top 33%
vs72 · Top 26%
Measured values
| Metric | 97303 | 97132 | Source period |
|---|---|---|---|
| Population | 40,659 | 32,486 | 2024 ACS 5-Year |
| Median household income | $84,871 | $96,493 | 2024 ACS 5-Year |
| Per capita income | $38,507 | $48,193 | 2024 ACS 5-Year |
| Population density | 1,632/sq mi | 519/sq mi | 2024 ACS 5-Year |
| Median home value | $433,900 | $522,900 | 2024 ACS 5-Year |
| Median gross rent | $1,415 | $1,711 | 2024 ACS 5-Year |
| Homeownership rate | 63.0% | 64.2% | 2024 ACS 5-Year |
| Unemployment rate | 5.2% | 4.5% | June 2026 |
| Employment change (year over year) | 1.4% | -0.8% | June 2026 |
| Bachelor's degree or higher | 27.0% | 38.4% | 2024 ACS 5-Year |
| Poverty rate | 8.3% | 6.5% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 95 | 110 | 12 months ending July 2026 |
| Permits per 1,000 residents | 2.4 | 4.2 | 12 months ending July 2026 |
| Permit change (year over year) | 50.8% | 175.0% | 12 months ending July 2026 |
| Average July high | 84°F | 83°F | 1991-2020 Normals |
| Average January low | 36°F | 35°F | 1991-2020 Normals |
| Annual precipitation | 40.1" | 37.6" | 1991-2020 Normals |
| Distance to major airport | 44 mi | 26 mi | NASR current cycle |
| Average commute | 26.9 min | 29.4 min | 2024 ACS 5-Year |
| Median age | 37.6 | 36.9 | 2024 ACS 5-Year |
| Public schools | 14 | 9 | 2024-25 school year |
| Students per teacher | 21.69 | 20.06 | 2024-25 school year |
| Free or reduced-price lunch eligibility | 90.8% | 58.1% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
97303
Elevated or high exposure: earthquake, heat wave.
97132
Elevated or high exposure: earthquake, heat wave.
Full profiles: 97303 — Keizer, OR · 97132 — Newberg, OR · How this is calculated: methodology