79766 receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
73044
79766
Opportunity
53 · Bottom 47%
vs53 · Bottom 47%
Growth
76 · Top 8%
vs78 · Top 6%
Climate
61 · Bottom 19%
vs63 · Bottom 28%
Physical resilience
49 · Bottom 41%
vs58 · Bottom 49%
Housing affordability
100 · Top 9%
vs98 · Top 13%
Access
81 · Bottom 23%
vs91 · Bottom 45%
Economic stability
43 · Bottom 24%
vs42 · Bottom 22%
Measured values
| Metric | 73044 | 79766 | Source period |
|---|---|---|---|
| Population | 25,398 | 11,041 | 2024 ACS 5-Year |
| Median household income | $72,288 | $74,407 | 2024 ACS 5-Year |
| Per capita income | $34,840 | $28,801 | 2024 ACS 5-Year |
| Population density | 96/sq mi | 36/sq mi | 2024 ACS 5-Year |
| Median home value | $211,600 | $140,800 | 2024 ACS 5-Year |
| Median gross rent | $887 | $1,158 | 2024 ACS 5-Year |
| Homeownership rate | 79.7% | 82.9% | 2024 ACS 5-Year |
| Unemployment rate | 4.4% | 4.3% | June 2026 |
| Employment change (year over year) | -1.3% | -1.0% | June 2026 |
| Bachelor's degree or higher | 26.7% | 12.7% | 2024 ACS 5-Year |
| Poverty rate | 13.9% | 16.6% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 112 | 1,191 | 12 months ending July 2026 |
| Permits per 1,000 residents | 10.0 | 10.3 | 12 months ending July 2026 |
| Permit change (year over year) | -8.9% | 32.3% | 12 months ending July 2026 |
| Average July high | 94°F | 95°F | 1991-2020 Normals |
| Average January low | 27°F | 32°F | 1991-2020 Normals |
| Annual precipitation | 30.5" | 12.9" | 1991-2020 Normals |
| Distance to major airport | 34 mi | 19 mi | NASR current cycle |
| Average commute | 30.0 min | 31.3 min | 2024 ACS 5-Year |
| Median age | 42.0 | 31.2 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
73044
Elevated or high exposure: ice storm, tornado, hail.
79766
Elevated or high exposure: hail.
Full profiles: 73044 — Guthrie, OK · 79766 — Odessa, TX · How this is calculated: methodology