73020 receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
73026
73020
Opportunity
61 · Top 38%
vs59 · Top 40%
Growth
61 · Top 31%
vs73 · Top 12%
Climate
62 · Bottom 22%
vs62 · Bottom 22%
Physical resilience
50 · Bottom 42%
vs48 · Bottom 40%
Housing affordability
100 · Top 9%
vs100 · Top 9%
Schools
53 · Top 48%
vs56 · Top 44%
Access
91 · Bottom 45%
vs93 · Top 50%
Economic stability
55 · Bottom 41%
vs64 · Top 42%
Measured values
| Metric | 73026 | 73020 | Source period |
|---|---|---|---|
| Population | 11,216 | 25,645 | 2024 ACS 5-Year |
| Median household income | $94,014 | $104,601 | 2024 ACS 5-Year |
| Per capita income | $43,447 | $43,812 | 2024 ACS 5-Year |
| Population density | 103/sq mi | 416/sq mi | 2024 ACS 5-Year |
| Median home value | $274,400 | $265,600 | 2024 ACS 5-Year |
| Median gross rent | $1,219 | $1,406 | 2024 ACS 5-Year |
| Homeownership rate | 94.2% | 88.7% | 2024 ACS 5-Year |
| Unemployment rate | 4.2% | 4.4% | June 2026 |
| Employment change (year over year) | -1.6% | -1.6% | June 2026 |
| Bachelor's degree or higher | 33.9% | 32.7% | 2024 ACS 5-Year |
| Poverty rate | 8.0% | 7.3% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 455 | 93 | 12 months ending July 2026 |
| Permits per 1,000 residents | 3.5 | 7.6 | 12 months ending July 2026 |
| Permit change (year over year) | 26.0% | 57.6% | 12 months ending July 2026 |
| Average July high | 93°F | 93°F | 1991-2020 Normals |
| Average January low | 27°F | 27°F | 1991-2020 Normals |
| Annual precipitation | 36.4" | 36.4" | 1991-2020 Normals |
| Distance to major airport | 21 mi | 20 mi | NASR current cycle |
| Average commute | 31.5 min | 27.8 min | 2024 ACS 5-Year |
| Median age | 44.7 | 41.1 | 2024 ACS 5-Year |
| Public schools | 5 | 8 | 2024-25 school year |
| Students per teacher | 14.93 | 18.38 | 2024-25 school year |
| Math proficiency | 26.4% | 29.4% | 2019-20 school year |
| Reading proficiency | 27.8% | 29.1% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 54.3% | 40.8% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
73026
Elevated or high exposure: ice storm, hail, tornado.
73020
Elevated or high exposure: hail, tornado.
Full profiles: 73026 — Norman, OK · 73020 — Choctaw, OK · How this is calculated: methodology