72210 and 37771 receive effectively the same standardized Area Score. Which fits you better depends on which dimensions you weight — the differences below are where they actually diverge.
Signals
72210
37771
Opportunity
72 · Top 17%
vs69 · Top 22%
Growth
54 · Top 43%
vs65 · Top 22%
Climate
66 · Bottom 39%
vs77 · Top 24%
Physical resilience
44 · Bottom 34%
vs49 · Bottom 41%
Housing affordability
94 · Top 23%
vs87 · Top 39%
Access
87 · Bottom 32%
vs85 · Bottom 29%
Economic stability
57 · Bottom 45%
vs49 · Bottom 31%
Measured values
| Metric | 72210 | 37771 | Source period |
|---|---|---|---|
| Population | 15,621 | 18,042 | 2024 ACS 5-Year |
| Median household income | $69,453 | $66,938 | 2024 ACS 5-Year |
| Per capita income | $38,705 | $36,302 | 2024 ACS 5-Year |
| Population density | 316/sq mi | 360/sq mi | 2024 ACS 5-Year |
| Median home value | $244,300 | $279,600 | 2024 ACS 5-Year |
| Median gross rent | $991 | $1,000 | 2024 ACS 5-Year |
| Homeownership rate | 63.7% | 71.7% | 2024 ACS 5-Year |
| Unemployment rate | 4.2% | 3.3% | June 2026 |
| Employment change (year over year) | 2.2% | -0.2% | June 2026 |
| Bachelor's degree or higher | 36.2% | 18.5% | 2024 ACS 5-Year |
| Poverty rate | 11.7% | 16.5% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 628 | 80 | 12 months ending July 2026 |
| Permits per 1,000 residents | 3.1 | 7.2 | 12 months ending July 2026 |
| Permit change (year over year) | -35.9% | -85.0% | 12 months ending July 2026 |
| Average July high | 92°F | 87°F | 1991-2020 Normals |
| Average January low | 31°F | 29°F | 1991-2020 Normals |
| Annual precipitation | 50.4" | 59.7" | 1991-2020 Normals |
| Distance to major airport | 16 mi | 18 mi | NASR current cycle |
| Average commute | 26.5 min | 22.9 min | 2024 ACS 5-Year |
| Median age | 37.5 | 43.8 | 2024 ACS 5-Year |
| Public schools | 3 | 5 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
72210
Elevated or high exposure: ice storm.
37771
Elevated or high exposure: earthquake.
Full profiles: 72210 — Little Rock, AR · 37771 — Lenoir City, TN · How this is calculated: methodology