72032 and 72210 receive effectively the same standardized Area Score. Which fits you better depends on which dimensions you weight — the differences below are where they actually diverge.
Signals
72032
72210
Opportunity
71 · Top 19%
vs72 · Top 17%
Growth
57 · Top 38%
vs54 · Top 43%
Climate
68 · Bottom 44%
vs66 · Bottom 39%
Physical resilience
49 · Bottom 41%
vs44 · Bottom 34%
Housing affordability
96 · Top 18%
vs94 · Top 23%
Access
81 · Bottom 23%
vs87 · Bottom 32%
Economic stability
47 · Bottom 29%
vs57 · Bottom 45%
Measured values
| Metric | 72032 | 72210 | Source period |
|---|---|---|---|
| Population | 34,469 | 15,621 | 2024 ACS 5-Year |
| Median household income | $64,695 | $69,453 | 2024 ACS 5-Year |
| Per capita income | $30,831 | $38,705 | 2024 ACS 5-Year |
| Population density | 301/sq mi | 316/sq mi | 2024 ACS 5-Year |
| Median home value | $209,800 | $244,300 | 2024 ACS 5-Year |
| Median gross rent | $992 | $991 | 2024 ACS 5-Year |
| Homeownership rate | 63.4% | 63.7% | 2024 ACS 5-Year |
| Unemployment rate | 4.1% | 4.2% | June 2026 |
| Employment change (year over year) | 2.2% | 2.2% | June 2026 |
| Bachelor's degree or higher | 30.2% | 36.2% | 2024 ACS 5-Year |
| Poverty rate | 15.5% | 11.7% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 297 | 628 | 12 months ending July 2026 |
| Permits per 1,000 residents | 4.4 | 3.1 | 12 months ending July 2026 |
| Permit change (year over year) | -50.7% | -35.9% | 12 months ending July 2026 |
| Average July high | 91°F | 92°F | 1991-2020 Normals |
| Average January low | 32°F | 31°F | 1991-2020 Normals |
| Annual precipitation | 51.8" | 50.4" | 1991-2020 Normals |
| Distance to major airport | 25 mi | 16 mi | NASR current cycle |
| Average commute | 25.9 min | 26.5 min | 2024 ACS 5-Year |
| Median age | 33.8 | 37.5 | 2024 ACS 5-Year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
72032
Elevated or high exposure: ice storm.
72210
Elevated or high exposure: ice storm.
Full profiles: 72032 — Conway, AR · 72210 — Little Rock, AR · How this is calculated: methodology