30144 and 30078 receive effectively the same standardized Area Score. Which fits you better depends on which dimensions you weight — the differences below are where they actually diverge.
Signals
30144
30078
Opportunity
89 · Top 1%
vs85 · Top 3%
Growth
81 · Top 4%
vs69 · Top 17%
Climate
77 · Top 25%
vs78 · Top 21%
Physical resilience
66 · Top 42%
vs61 · Top 47%
Housing affordability
73 · Bottom 39%
vs85 · Top 43%
Schools
70 · Top 26%
vs76 · Top 19%
Access
78 · Bottom 19%
vs79 · Bottom 20%
Economic stability
69 · Top 31%
vs65 · Top 39%
Measured values
| Metric | 30144 | 30078 | Source period |
|---|---|---|---|
| Population | 59,661 | 41,597 | 2024 ACS 5-Year |
| Median household income | $88,560 | $98,257 | 2024 ACS 5-Year |
| Per capita income | $41,167 | $39,107 | 2024 ACS 5-Year |
| Population density | 2,696/sq mi | 2,403/sq mi | 2024 ACS 5-Year |
| Median home value | $345,900 | $353,200 | 2024 ACS 5-Year |
| Median gross rent | $1,866 | $1,788 | 2024 ACS 5-Year |
| Homeownership rate | 59.8% | 82.6% | 2024 ACS 5-Year |
| Unemployment rate | 3.1% | 3.4% | June 2026 |
| Employment change (year over year) | 2.1% | 1.2% | June 2026 |
| Bachelor's degree or higher | 44.0% | 40.6% | 2024 ACS 5-Year |
| Poverty rate | 10.6% | 9.3% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 354 | 86 | 12 months ending July 2026 |
| Permits per 1,000 residents | 10.2 | 4.0 | 12 months ending July 2026 |
| Permit change (year over year) | 444.6% | 13.2% | 12 months ending July 2026 |
| Average July high | 90°F | 89°F | 1991-2020 Normals |
| Average January low | 31°F | 33°F | 1991-2020 Normals |
| Annual precipitation | 48.1" | 51.4" | 1991-2020 Normals |
| Distance to major airport | 29 mi | 28 mi | NASR current cycle |
| Average commute | 29.7 min | 38.5 min | 2024 ACS 5-Year |
| Median age | 32.6 | 38.4 | 2024 ACS 5-Year |
| Public schools | 6 | 6 | 2024-25 school year |
| Students per teacher | 14.35 | 15.84 | 2024-25 school year |
| Math proficiency | 35.6% | 47.7% | 2019-20 school year |
| Reading proficiency | 47.8% | 52.0% | 2019-20 school year |
| Free or reduced-price lunch eligibility | 50.1% | 55.3% | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
30144
Elevated or high exposure: tornado.
30078
No hazard reaches elevated exposure.
Full profiles: 30144 — Kennesaw, GA · 30078 — Snellville, GA · How this is calculated: methodology