77318 receives the higher standardized Area Score. That reflects AreaProfile's weighting, not a judgment about which place is better to live in.
Signals
25405
77318
Opportunity
54 · Bottom 48%
vs63 · Top 33%
Growth
79 · Top 5%
vs67 · Top 19%
Climate
69 · Bottom 47%
vs71 · Top 47%
Physical resilience
49 · Bottom 42%
vs59 · Top 49%
Housing affordability
93 · Top 26%
vs95 · Top 20%
Access
78 · Bottom 19%
vs81 · Bottom 23%
Economic stability
59 · Bottom 49%
vs54 · Bottom 40%
Measured values
| Metric | 25405 | 77318 | Source period |
|---|---|---|---|
| Population | 14,266 | 20,792 | 2024 ACS 5-Year |
| Median household income | $92,536 | $92,415 | 2024 ACS 5-Year |
| Per capita income | $39,467 | $46,752 | 2024 ACS 5-Year |
| Population density | 658/sq mi | 561/sq mi | 2024 ACS 5-Year |
| Median home value | $259,600 | $316,900 | 2024 ACS 5-Year |
| Median gross rent | $1,631 | $1,386 | 2024 ACS 5-Year |
| Homeownership rate | 87.9% | 80.7% | 2024 ACS 5-Year |
| Unemployment rate | 3.8% | 4.7% | June 2026 |
| Employment change (year over year) | -2.4% | -0.5% | June 2026 |
| Bachelor's degree or higher | 20.2% | 29.0% | 2024 ACS 5-Year |
| Poverty rate | 9.3% | 6.6% | 2024 ACS 5-Year |
| Housing units permitted (12 months) | 233 | 1,121 | 12 months ending July 2026 |
| Permits per 1,000 residents | 12.3 | 11.0 | 12 months ending July 2026 |
| Permit change (year over year) | 258.5% | -40.0% | 12 months ending July 2026 |
| Average July high | 87°F | 94°F | 1991-2020 Normals |
| Average January low | 24°F | 39°F | 1991-2020 Normals |
| Annual precipitation | 39.0" | 47.7" | 1991-2020 Normals |
| Distance to major airport | 42 mi | 34 mi | NASR current cycle |
| Average commute | 32.2 min | 35.5 min | 2024 ACS 5-Year |
| Median age | 43.2 | 43.1 | 2024 ACS 5-Year |
| Public schools | 1 | 2 | 2024-25 school year |
| Students per teacher | 14.79 | 18.13 | 2024-25 school year |
A bolded value is the more favorable of the two where the metric has a clear direction. Metrics like population and density have no inherent better or worse and are shown unweighted.
Physical risk tradeoff
25405
Elevated or high exposure: hurricane.
77318
Elevated or high exposure: hurricane.
Full profiles: 25405 — Martinsburg, WV · 77318 — Conroe, TX · How this is calculated: methodology